Content Marketing

Veronica Yanco

*****.********@*****.***

Phone: 818-***-****

Sherman Oaks, CA

http://www.linkedin.com/in/veronicayanco

Education

B.A. Anthropology - University of California Santa Cruz 2006

Professional Experience

Lead Editor/Marketer 07-08

Mahalo.com

- Early stage employee responsible for a significant portion of the

original entertainment content and marketing

- Managed a team of in house and freelance remote writers

- Ran numerous SEO focused content campaigns

- Live coverage of large events (Oscars, Emmys, Grammys, etc)

Researcher/Content Contributor 08/07 - 06/08

AOL/Netscape

- Responsible for daily content contributions to the Entertainment portion

of the site

- Effectively market and network all entertainment content

Corporate Blogger/ Social Networker 11/08 - 02/09

DEI Worldwide

- Original research and writing for key company web properties

- Managed social marketing and syndication of content

-Executed and copy wrote effective marketing campaigns

Lead Blogger/ Social Marketer

12/08 - 06/09

Tsavo Media

- Wrote articles about about Women's Interest topics

- Founding writer for Twirlit and ThinkFashion

Entertainment Researcher/ Coordinator 10/08 -

National Enquirer/AMI

- Emphasis on spotting breaking Entertainment stories

- Research for both online and print edition

Skills

. CMS: MediaWiki, WordPress

. Analytics: Google Analytics, Google Trends, Alexa,

. Social Media: Twitter, Facebook, Digg, StumbleUpon, YouTube

. Expert in SEO-centric writing

. Mac and PC operating systems; Microsoft office, Excel, PowerPoint,

Outlook and all word processing software programs.

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