Sales Executive Staff

Carol Pratt

*** ********* **** ****., **. ***

San Francisco, CA 94134

630-***-****

*********@*****.***

SUMMARY

Results-driven Instructional Designer with over six years in the medical

field with instructor-led and web-based course design. Fluent with design

tools, multimedia, web-authoring applications, as well as business

development and administrative applications. Proven ability to develop and

deliver effective instructor-led and self-paced learning solutions.

Instructional/Curriculum Design E-learning / Distance Learning

Content Development Technical Writing

Project Management Graphics Design (Photoshop)

EXPERIENCE

Instructional Designer January 2005 - Present

Brainlab Inc., Westchester, IL

Proven strength in establishing and perfecting a complete course

curriculum and seeing it through a company-wide implementation via both

internal and customer education departments. Assisted and directed

professional education authoring, credentialing, and validation and

served as leading instructional designer to the education director.

. Created an entire curriculum) of specialized instructor-led and e-

learning courses for both customers and new hires ranging from

surgery and radiosurgery to image-guided radiation therapy

applications

. Implemented a company-wide teaching methodology utilizing the

ADDIE (analyze, design, develop, implement, evaluate) model of

instructional design

. Identified prerequisite skills/knowledge gaps in proposed

training programs

. Collaborated with a variety of subject matter experts to create

course content

. Produced supporting materials including instructor guides,

presentations, lab exercises, performance-based assessments, and

evaluations

. Designed train-the-trainer programs and materials to assist

instructors in effective course facilitation

. Evaluated the effectiveness of new and existing training

initiatives using evaluation metrics

. Designed and developed course materials for use at trade shows

. Designed and developed new employee orientation for the HR

department

. Consolidated existing materials and improved usability for new

hires

. Created new hire CD using Dreamweaver

. Created accompanying PowerPoint presentation for instructor-led

sessions

. Collaborated with various accreditation organizations (IACET, ASRT,

CAMPEP, and MDCB) to become an authorized education provider for a

diverse group of medical personnel

. Negotiated pricing contracts with print vendors and maintained

these relationships

. Generated an Access database to capture student, hospital, and

course information and initiated the implementation of student

certificates, and credentialing processes

Sales and Marketing Coordinator September 2003 - January 2005

DSC Logistics, Des Plaines, IL

Exhibited advanced skills in document creation and editing for a wide

range of audiences.

. Created job-based instruction manuals

. Developed collateral materials for trade shows

. Prepared presentations for both sales and executive staff meetings

. Handled confidential information such as pricing data, customer

contracts, and HR documents

. Generated sales reports and analyzed sales trends

Communications Analyst March 1996 - August 2003

The Systems House, Inc., Des Plaines, IL

Increased company presence by creating clear and effective web-based and

printed communications for both existing and prospective customers.

. Updated customer software manuals to include current enhancements

. Designed and maintained sales and marketing collateral

. Created and maintained a quarterly customer newsletter

. Maintained sales and marketing database

. Organized trade shows and annual user meetings including contracts,

logistics, and marketing materials

. Redesigned the company website, resulting in increased site traffic

EDUCATION

CPLP (Certified Professional in Learning and November 2009

Performance)

A credential for learning and performance professionals offered by ASTD

(American Society for Training and Development) Institute

Elmhurst College May 2002

B.S. in Business Administration

SKILLS

. Instructional: Information Mapping, project planning, document

management

. Publishing: Adobe FrameMaker, DreamWeaver, Adobe Photoshop,

Articulate, Flash, Captivate, Microsoft FrontPage, Ventura Publisher,

Visio

. Microsoft applications: Word, Outlook, Excel, Access, PowerPoint,

Project, Publisher, SharePoint, Live Meeting

. Database applications: Act, Salesforce.com, Lotus Notes, JD Edwards

MEMBERSHIPS

. American Society for Training and Development

. Society for Technical Communication

Contact this candidate