MICHELLE KUBOT
abjors@r.postjobfree.com 314-***-****
**** ***** ***** *******, ** 63105
Experience
Slay and Associates May 2009 - Current
Director of Online Marketing
• Increased revenues & met online goals by implementing:
• Highly targeted, strategic marketing plans
• Web metric tracking & analysis with meaningful recommendations
• Multi-variant online testing
• Tactical online promotions & advertising
• Paid search campaigns on various platforms, including Google & Facebook
• Successful email programs, including newsletters, alerts & offers
• Captivating Micro-sites for specific initiatives
• Engaging webparts
• Search Engine Optimization
• Best practices documentation and training
• Social medias, including Twitter, Facebook, Digg, Google & SoundCloud
Pelopidas, LLC June 2008 - May 2009
Project Manager
• Determined the entire direction of online activity for company and clients
• Tracked and presented web analytics
• Designed and developed eleven websites
• Managed relations with most successful, international client
Macy's December 2007 - May 2008
Marketing Consultant
• Created brand and project awareness by developing an effective marketing plan
• Increased retail and company website traffic significantly
• Hosted and promoted four successful public relations events
Adobe Software January 2007 - December 2007
Marketing Intern
• Intern of the Year
• Managed advertising, online activities and information sessions
• Established potential client lists and highlighted target-specific features and discounts
• Increased campus and community sales by more than triple
Education
University of Missouri
Bachelor of Journalism in Strategic Communication
Minor: Business Management
Grade Point Average: 3.88/4.0
Dean's List: 8/8 Semesters
Magna Cum Laude Honors
Certification
HTML Developer Certified 2009
Volunteer
Microfinancing Partners in Africa 2009 - Current
Children's Education Alliance 2008 - Current
Ronald McDonald House 2005 – Current
Kids Helping Kids 2002 – Current
Professional Networking
River City Professionals 2009 - Current
Executive Connections (Director of Marketing & Communication) 2008 - Current
Digital Media Club 2007 - 2009
Marketing Club (Advertising & Promotions Committee) 2006 - 2009
Skills
PHP HTML Word PowerPoint Excel Publisher Indesign Photoshop
German & Spanish fluency
Further Information
My Website - www.stlonlinedesign.com
My LinkedIn Profile - www.linkedin.com/in/kubot