Sales Marketing

JEFFREY CHOIT

*** **** **** ******-********* **B

New York, New York 10016

Cell: 516-***-****

E-Mail: *******@***.***

WORK EXPERIENCE

Market Research Analyst-Clear Channel Outdoor, New York, NY

(April 2007-Present)

-Critically evaluate primary and secondary market research data and

analytical reports for accuracy and consistency in order to meet

internal and external objectives

-Create and deliver customized analytical research reports requested

by staff of over 650 Account Executives, clients and managers

throughout the United States

-Prepare research data and reports in a timely, organized manner

focusing on zip code analysis, media comparisons and use of syndicated

research

-Use computerized statistical programs to calculate results and run

statistical analysis

-Measure reach and frequency for all media, including digital

-Effectively explain and present how data was analyzed in clear

language

-Produce and present research presentations in PowerPoint

-Communicate with various departments and clients to ensure efficient

work flow

-Excellent organizational and problem solving skills with the ability

to prioritize multiple projects in a fast-paced environment

-Strong interpersonal, verbal, written and computer skills with

attention to detail and accuracy

-Self-starter committed to finishing projects completely while meeting

project deadlines

-Actively participate in weekly sales meetings

-Create and present presentations to Account Executives and clients

-Ability to work in a team environment

Marketing Assistant-Clear Channel Outdoor, New York, NY

(August 2006-April 2007)

-Create maps and inventory location lists for Account Executives to

present to clients

-Locate bulletin/poster/transit shelter inventory for Account

Executives

-Create PowerPoint presentations for the Marketing Department

-Prepare rate card analysis sheets

-Actively participate in weekly marketing and sales meetings

COMPUTER SKILLS

Microsoft Windows XP, Microsoft Office, Microsoft Word, Excel,

PowerPoint, Access, Outlook, Adobe Acrobat, Illustrator, Photoshop,

HTML, MapInfo, Qualitap, Nielsen, IMS, Mediamark (MRI), Simmons, TNS

Media/Kantar Media Intelligence, Census, Scarborough, CMR, Telmar,

Eyes-On, ADS, SQAD, SRDS, Alteryx, Claritas, SRC, OAAA, Mendelsohn

(MMR), Reach/Frequency, VoiceTrak, Advertising Database, RAB Instant

Background Reports, Traffic Audit Bureau (TAB), Red Books

EDUCATION

York College of Pennsylvania-York, PA 17403

Bachelor of Arts degree-May 2006

Major: Mass Communications / Minor: Information Systems

REFERENCES

Available Upon Request

Contact this candidate