Sales Representative

Jane Gibson

512-***-****

********@*****.***

OFFERING:

. BA in Journalism/Advertising

. Excellent writing, editing and proofreading skills

. Experienced top performing advertising sales professional

. Early adopter of social media and online marketing tools

EXPERIENCE:

Classified Advertising Sales Representative

August 2008-present

The Austin Chronicle

. Track industry trends, news and events to identify sales opportunities

. Initiate contact with decision makers using multiple contact channels

& skilled persistence.

. Create dynamic marketing materials using email, direct mail and social

media communications

. Consult with client about their specific goals and budget

. Present campaign plans with ad size, design, position, frequency &

message for best results

. Build long-term relationships with clients by providing attentive

service and expertise

. Meet or exceed weekly individual revenue goals

Classified Team Leader/Recruitment Specialist

June 2003-June 2008

Northern Colorado Communications Group

Greeley, CO

. Generated $1M in individual sales per year

. Coordinated the classified content production of multiple print

publications

. Consistently exceeded goals for revenue, ad count, and accuracy

. Managed online featured advertisers, registrations, video spots

. Provided training & leadership to a top performing sales team

. Played a key role in a corporate-wide software system upgrade

. Successfully executed an initiative to revitalize recruitment

advertising

. Established classified rates, deadlines, workflow for new product

launches

. Collaborated with the art department on print layout and design

. Wrote effective advertorials that generated an increase in sales,

contributed freelance work to Women in Business, a featured blog,

house ads, training manuals and sales collateral

EDUCATION:

BA Journalism/Advertising

Texas State University

Portfolio with writing samples

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