EDWARD VIATOR
**** ********* ***, ******, ***** *5224
Home Phone: 214-***-****, Email: ************@****-********.***
Education
Southern Methodist University: Cox School of Business Dallas, TX 1998 - 2002
- BBA Marketing - Minor in Cinema
- GPA - 2.98 - Marketing Association Vice President
- Student Filmmaker Association member - Metro Mustangs member
Townview School of Business Dallas, TX 1994 - 1998
- Marketing Student of the Year 1998 - Graduated with honors
Employment
TM Studios, Inc International Representation Manager Dallas, TX 2005 - 2009
Managed sales representatives outside of the United States to maximize profitability of one of
the worlds largest providers of broadcast radio services. Set up sales goals, created pricing
and promotional strategies for each territory, informed reps of new products and initiatives,
created proposals, contracts, and invoices for products sold, collected payments from
delinquent accounts, and performed customer service duties.
- Increased sales from international representatives by 25% on first year.
- Introduced new product line to Belgium.
- Established new distribution model for Bolivia.
D7 Studios, Inc Online Marketing Specialist Dallas, TX 2004 - 2005
Executed marking strategy for an animation studio specializing in 2D content. Created and
Successfully implemented search engine positioning strategy and conducted research on
prospects, competitors, and the industry.
- Wrote copy for corporate website and information kit.
- Achieved over fifty top ten search engine rankings.
- Initiated contact at top advertising agencies in key markets.
The Fellows Group Marketing and Sales Support Dallas, TX 2002 - 2004
Conducted marketing activities at a sales management and marketing support company
including research and information gathering, designing sales and information kits, and
meeting with prospects, clients and associates to identify opportunities. Also created marketing
collateral, and assisted in lead generation activities.
- Successfully penetrated entertainment media industry.
- Aptitude for marketing research helped create a larger capacity for those types of jobs.
- Worked closely with key clients which helped build teamwork and trust.
Phoenix Entertainment Marketing Research Coordinator Dallas, TX 2002 - 2004
Directed the marketing research efforts at Project A-kon™13 and 14, the third largest anime
convention in the US. Analyzed previous years research, and created reports based on the
results. Created several survey designs, each corresponding to various management goals,
supervised the collection of research by the marketing team, and assisted with on-site
troubleshooting.