Micaela Acosta
Education:
Dec. **** - B.S. Fashion and Retail Merchandising; Minor in
Communications
Lasell College Auburndale, MA 02466
Fashion experience:
Bebe Newbury St, Boston, MA Dec 2009- Present: Sales Manager
. Using fashion knowledge and company image worked with clients on
a day to day basis to build wardrobes and shop for events
. Secured weekly client appointments
. Managed World Class Service operations to minimize client issues
. Designed visual displays using creativity, current fashion
styles, and company standards
. Motivated sales teams to exceed daily, weekly, and monthly
projection goals
White House Black Market, Chestnut Hill, MA, May 2009- November 2009:
Key Holder
. Initiated contests among stylists to bring more money to the
store and improve selling STATS of each stylist
. Organized and maintained back stockroom of merchandise,
supplies, and corporate information
. Promoted from stylist to key holder within 3 months
Steve Marsel Studios, Creative Photographer, Somerville, MA
September 2008- February 2009: Intern
. Determined photograph theme for shoots
. Selected models for shoots
. Styled and prepared wardrobe
. Developed a relationship with Brooks Brother's on Newbury St.
for 4 photo shoots
Brussels Sprouts Kids, Newton, MA May, August 2009: Fashion Show
Assistant
. Designed various runway looks for the shows
. Conducted fittings before and during fashion shows
. Maintained organization among 2-14 year old models at the show
Dame Boutique, Santa Monica, CA June 2008- August 2008: Visual
Merchandising
. Rotate street facing windows and visual displays weekly with
new, exciting items
. Organized merchandise to feature specific items that would bring
clients into the store
. Assisted clients in searching for specific looks for day or
evening
Social Awearness, Santa Monica, CA December 2007-January 2008: Intern
. Researched competition online and in the surrounding Santa
Monica area for sustainable fashion lines
. Created informational packets for meetings with investors and
potential showrooms/department stores
. Designed a story-board outlining the Social Awearness vision
. Organized sample cards which displayed different fabrics and
colors combinations
Melissa Gulley, Interior Decorator, Newton, MA 2008-2009: Assistant
. Used Boston Design Center weekly to pick fabric and furniture
options for Melissa's clients
. Traveled to clients houses to discuss decorating plan
. Organized paint, fabric, and wood samples for Melissa's meetings
. Contacted various vendors to place orders and hold merchandise
for clients
Ann Taylor, Natick, MA August 2006- May 2007: Sales/Desk Associate
. Designed outfit possibilities based on customer needs
. Maintained 'wardrobing room' and store floor
. Updated mannequins and product placement based on company
standards
. Exceeded new client credit card and sales goals daily
American Media, Shape Magazine, New York, NY December 2005- January
2006: Intern
. Organized samples sent from designers for fashion spreads in the
magazine
. Maintained credit information for photo shoots in Excel
. Selected clothing choices for a featured story
. Contacted designers to obtain samples for the magazine
Other work experience:
Adspace Networks, New York, NY Summers 2006 and 2007:
Advertising Intern 2006, Marketing Intern 2007
. Contacted clients to confirm approval of advertisements
. Prepared sales force income reports
. Created PowerPoint presentations to assist sales force in
generating new business
. Organized all video advertisements into a QuickTime library
. Assisted advertising team in recruiting retailers to participate
in the 'Today's Top Ten Program'
Skills:
Computer: Microsoft Word, Excel, PowerPoint
Languages: Fluent in Spanish