Forrestt Severtson
*** ******** ***** ***** 678-***-****
Alpharetta, GA 30004-0812 **********@*********.***
Summary
• Provided analytic services for the P&C insurance industry predicting loss ratio,
claims frequency, severity, fraud; marketing models for response, cross/up-sell,
retention, good customer, segmentation, clustering; risk models for
telecommunications, credit cards, mortgages; and collections for primary,
secondary, tertiary and later placements in the medical, telecommunications, and
student loan arenas
• Managed junior and senior (bachelor’s and master’s level) modelers, data/IT
production teams, and custom and generic analytic projects for in-house and
external clients
• Presented business cases to upper management on optimal applications of analytic
techniques, tracked and reported their performance, managed the delivery of
analytic products from initial sales calls, project specification, analytics
development process, and reporting on final product to providing QA on the final
implementation
• Technical expertise in regression models, data mining, machine learning including
CART, CHAID, bagging, boosting, clustering, neural nets; SAS Base, Stat,
Macro, Graph; R, SPlus; SPSS, Clementine, Answer Tree; FORTRAN, C/C++,
Java, Perl, Python, Visual Basic, VBA; Word, Excel, Power Point, Access; ESRI
GIS; Windows, Unix and mainframe platforms; data sets up to terabytes in size
including national credit bureaus, raw and aggregated; national demographic data
bases at the personal and geographic level; econometric data; spatial data sets; and
customer-supplied data including free form text
Positions
Acxiom (May 2010 – October 2010) Product Manager
• Converted prototypes in MySQL to production versions in SAS
• Implemented statistics-based QA processes in SAS
First Data Corporation (October 2008 – May 2010) Senior Director/Developer
• Applied proprietary machine learning algorithms (Predigy) to client data
• Mentored junior modelers in modeling using SAS, Python and Perl
• Researched new analytic techniques for data mining
CBC-Companies (Nov 2001 as Market Touch – June 2008) Chief Statistical Officer
Responsible for hiring, training and managing a staff of production modelers
•
Constructed custom collections models and tracked their performance
•
Built marketing models for response, payment and conversion
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Designed national prospecting data bases for clients
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Developed automated modeling tool for custom models
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Three patents filed relating to modeling and data processing
•
Strategic Analytic Services (Feb. 2000 – August 2004) Principal
Contacted clients, advised on strategies for using analytics, developed proposals, reviewed and
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fulfilled contracts, presented results to customers, provided training to customers as requested
Developed modeling systems using SAS, SPlus and SPSS AnswerTree
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Built insurance models such as MVR violations, undisclosed youthful driver, loss ratios, disposable
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income and performed ad hoc research
Client list included
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Largest U.S. P&C insurer
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Cingular
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GMAC Insurance
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American National Property and Casualty
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Centro de Información Crediticia de Las Américas, S.A.
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Royal Bank of Canada Centura
•
Acxiom (May 1999 – Feb. 2000) Senior Modeler, Acxiom/SDS
• Built insurance models
• Implemented data preprocessing tools using SAS
• Managed and mentored junior modelers
ChoicePoint (Nov 1995 as Equifax – May 1999) Chief Modeler
Hired, trained and managed the modeling team
•
Reviewed and implemented modeling software including neural net software
•
Oversaw development of generic and custom insurance models for loss ratio, claims frequency,
•
severity which included QA of their implementation
Participated in strategic sales calls, met with customers to develop analytic strategy and
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specifications, advised on implementation of analytics, and presented results to customer
Academic(April 1985 – Nov 1995)
• Mathematical Sciences Faculty of Loyola University, New Orleans
• Biometry & Genetics Research Faculty of LSU Medical School, New Orleans
• Mathematics Faculty of Southern University, Baton Rouge
Education
MS, Tulane University, Computer Science
•
MS, Texas A&M University, Mathematics
•
BA, University of the South, Mathematics
•
Software
Base SAS, STAT and macro programming; MySQL, SPlus ; R, SPSS and AnswerTree; ArcView, Perl; Visual
Basic; FORTRAN; C/C++; NAG Libraries; Excel; Word; PowerPoint; Access, VBA, Java, Python, ESRI
GIS tools