Manager Marketing

BRIAN SPINA

**** * *** **, *** ** ? Long Beach, CA 90803

Mobile: (562) 221 - 7120 ? Email: ************@*****.***

Community Manager ? Online Marketing ? New Media

Social Network Marketing and Promotions

COMMUNITY MANAGER

Warner Bros Records Jun 10 - Current

3300 Warner Blvd, Burbank, CA 91505

Warner Bros Record's new media department features a full service Community

team that handles social networks, official websites and online marketing

initiatives for their roster. The Warner Bros new media team is highly

respected, and their community team is an integral part of this

organization

- Community Manager - Management and maintenance of social networks,

official websites and scheduled email blasts.

- Analytics and Analysis - Reporting, organizing and presenting accurate

and current analytics to the company.

- Goals and Planning - Setting realistic goals for projects, including

strategies and measurable metrics for all projects.

MARKETING COORDINATOR

Future Sounds Apr 09 - Jun 10

6121 Santa Monica Blvd, Suite 102, Los Angeles, CA 90038

Future Sounds is a media venture with an advertising based music business

model that exploits four core components; a sponsored monthly rock tour in

eight major US markets, a compilation album and singles based record label,

WOXY streaming online radio platform and artist management roster.

- Community Manager - Management and maintenance of all artist social

networks, official websites and email lists.

- New Media Marketing - Implementation and management of marketing

campaigns aimed at raising brand and artist awareness in core markets.

- Brand Marketing - Corporate website maintenance and management,

corporate social network maintenance and general marketing strategy.

- Direct to Consumer Sales - Digital music sales via Topspin, with social

media integration, and via iTunes Producer.

- Event Planning - Supervision, planning and management of live events

including the Hollywood Brewfest, a indie music festival at the Henry

Fonda Theatre, and a monthly rock tour in eight major US markets.

- Business Development - Corporate Ad Deck build out implementing

analytics, graphics and statistical analysis.

MARKETING ASSISTANT

The Planetary Group Jan 07 - Apr 09

8570 Wilshire Blvd, Suite 200, Beverly Hills, CA 90211

The Planetary Group is one of the countries leading College Radio,

Specialty Radio and New Media promotions companies, with an active Artist

Management roster.

- Tour Marketing and Planning - Budgeted, arranged and organized complex

travel logistics including artist tours in Japan, Germany, Scandinavia,

India, and multiple US support tours with artists including OK Go, Blue

October and Bloc Party.

- Community Manager - Management and maintenance of all artist social

networks, official websites and email lists.

- New Media Marketing - Implementation and management of marketing

campaigns aimed at raising brand and artist awareness in core markets.

EDUCATION

California Institute or the Arts Bachelor's of the Arts Degree

Music Technology and English

Vanderbilt University Undergraduate Studies

English and General Education

MANAGEMENT

Artist Management ? Web Management

MARKETING

Online Marketing ? New Media ? Social Network Marketing

Live Events ? Website Development

Topspin and iTunes Integration

ADMINISTRATIVE SKILLS

Advanced Written Skills ? Strong Verbal Communication

Arranging and Organizing Executive and Group Travel

Banking ? Accounting ? Calendar and Day Planning

MS Word ? MS Excel ? MS Entourage ? MS PowerPoint

MUSIC SPECIFIC

Tour Marketing ? Budgeting and Accounting ? Tour Managing

Accounting, Maintaining and Royalty Distribution through iTunes, Topspin,

RedEye, IODA and CD Baby ?

Metadata and Delivery with iTunes Direct and iTunes Producer Accounts ?

Stage Plots ? Input Lists ? Group Technical Riders ?

Account Administration and New Media Promotional integration using

MySpace ? YouTube ? Vimeo ? Twitter ? Facebook

Contact this candidate