David A. Baker
Gilroy, CA **020
***********@*******.***
SUMMARY OF QUALIFICATIONS
Experienced and skilled in team building. Coaching individuals to develop long-term profitable
relationships with Surgeons and General Practitioners. Accomplished sales professional
consistently exceeding sales goals, Co-traveling and managing regional revenue, budgets and
education. Exceptional communication and interpersonal skills.
PROFESSIONAL EXPERIENCE
9/07 - 9/10 Astra Tech Dental, Waltham, MA
A manufacturer of dental surgical implants, prosthetics, restorative
products, CAD- CAM abutments, and surgical instrumentation.
Northwest Regional Manager, CA, PNW, ID, AK, HI 3/08 -9/10
Manage a total of 10 District sales representatives. Exceed
profitability goals, maintain profit margins, and manage operating
expenses. Sales to Periodontists, Oral Surgeons, General Practitioners,
and Dental Laboratories.
• Promoted from Sales Representative to Regional Manager
• Led region to total revenues of over $20M
• Region achieved 104% of quota for tenure in position
• Region ranked #2 in National Sales Force (out of 12)
• Hired and trained three President's Club Winners
• Achieved 25% growth YOY
10/06 - 9/07 Lifecore Biomedical, Inc.-Chaska Minnesota
Northern CA South Bay territory
Sales of dental and surgical implants and instrumentation to Oral
Surgeons, Periodontists, and General Practitioners. (Sales force dissolved
after purchase by Keystone Dental)
• National Rookie of the Year Award in 2007
• Achieved highest sales and growth for FY'07 ( out of 40 reps).
• Grew territory from $590K to over $800K
• Cold called and opened over 15 Surgical Accounts
• Achieved over 115% of quota
David Baker pg. 2
11/05- 9/06 Straumann USA, Andover, MA
Northern CA, South Bay territory
Sold Biologic Regeneration Products and Medical Device Products To
Oral Surgeons and Periodontists.
• Ranked in top 15 of National Sales Force (out of 127)
• Achieved 113% of quota
• Increased territory revenues from $490K to over $750K
• Cold called and opened over 10 surgical accounts
12/03- 11/05 Nobel Biocare USA, Inc., Yorba Linda CA
Sales Representative Northern CA
Sales of Branemark, Replace Select, and Procera CAD/CAM systems to
Dental Laboratories, Periodontists, Oral Surgeons,
Prosthodontists and General Practitioners.
• Achieved 104% of quota for tenure with company
• Increased territory revenues from $800K to over $1.3M
• Cold called and opened over 20 surgical accounts
6/03- 12/03 NSK America Corporation, Schaumberg, IL
District Manager Northern CA, Northern NV, PNW
Sales to Government/Commercial labs/Dentists and Independent
Dealers. (Company acquired by Brasseler -sales force dissolved)
7/98- 3/03 KaVo America Corporation, Lake Zurich, IL
Northern CA, NV Sales Territory Manager
Sales of surgical dental equipment, clinical handpieces, and laboratory
equipment to Government/University/Commercial Labs/Dealers.
Developed product promotions, P.O.S. and contract negotiations. Trained
dealer representatives (Patterson Dental, Sullivan Schein, Burkhart) on
technical products.
• Increased sales from $450K to over $1.5M.
• Achieved 108% of quota for career with company
• Tripled customer base from 30 to over 90
EDUCATION
B.S. Business Management: Communications, San Jose State University, San Jose, CA 12/92
Computer Proficiency MS Outlook, Salesforce .com, CRM/SAP systems
Professional Sales Training: COS-Customer oriented selling, SPIN