Permanent home address: H. No. **-A, Khayaban-e-Jinnah, Adiala Road,
Rawalpindi, Pakistan
Current home: Flat No.F-3, 2nd floor, Bldg/plot no. 104, 10th Commercial
Street,
Karachi, Pakistan
Cell: 0092- 331-***-**** hotline: 009*-**-******* Direct: 009*-**-***-****
E-MAIL: **************@*****.***
: *****.******@*****.***
SOPHIA NASIM
PROFESSIONAL EXPERIENCE
March 2003 ~ Present - (partner with an Insurance company BEEMA PAKISTAN
PVT LTD/ Heading IT division of the Company {SHINO WORLD TECHNOLOGIES} :
A seasoned leader that can direct an organization in the visioning of a
marketing strategy, development of an economic business case and execution
of an aggressive project plan. Skilled in effective sales and marketing
communications, business partnership development, team building and
mentoring.
KEY RESULTS: Continued expansion of the company, successfully launching
separate IT division and market penetration, bringing IT Software
Development & Consultancy services to 10 new markets in less than five
years. Boosted revenue by nearly %300. Led acquisition and integration of
IT consulting and professional services firm, capitalising on cost
reduction and service benefits of expansion of businesses towards Kuwait,
Malaysia, Singapore, US and prospective Australian Markets
June 2002 - May 2003: National Consumer Services (Pvt.) Limited -
(MANAGEMENT)
Head - HRD / Asst. Manager (Corporate Sales & Marketing)
Pursuant to the directives of the Management of the Company, carried out
detailed study of the Human Resources element with an objective to set
forth the guidelines for the framing, implementation and execution of HR
Policies and Procedures. I was able to effectively implement Review and
revision of HR Manual, ensured smooth, efficient and effective operations,
affective restructuring of existing organizational structure at various
levels, setting of standards for:
a: Recruitment, Induction and Performance Management
b: Compensation, Training, Grievance handling
c. Separation formalities & Employees relations
Major responsibilities included as CS & MM:
> Planning and supervising marketing and sales strategies.
> Identifying potential and prospective target market.
> Coordination with print and electronic media, customer relations,
complaint handling.
> Preparation of sales calls reports on weekly / monthly basis.
> Liaison with existing corporate clients for their billings, recovery
and current balance status
> Introduction/organizing sales promotional campaigns. Authorization of
discounts, approval of scrutinized application forms.
International Participation (May 18-20, 2003 - Dubai)
Had the privilege to be the first woman representative from Pakistan to
participate at the International Business Development Seminar conducted by
Hyundai Motor Company, held at Dubai. Major highlights of the seminar
included:
> HMC's Global Strategy
> Corporate Image
> Introduction of new products
> Global Customer Sales Service (2003)
> HMC - Middle East Operations Improvement
> Customer Care Centers
> HMC's Marketing Plans (2003)
> Distributors' Presentations from Oman, Kuwait & Saudi Arabia
KEY RESULTS: 1. Within a years time, new business grew in 5 more locations
with a company's own product launched collaborating with a Turkish firm.
2. Revenue increased remarkably to nearly 90% within the same year
3. Customer satisfaction rate increased enormously at corporate level
4. Provided corporate executive management with a solid understanding of
the management challenges facing the company.
5. Company was able to take proactive vs. reactive posture to address
management issues and identify potential management talent.
March 2001 - January 2002: Solar Dynamics (Pvt.) Limited, Karachi
Project Manager/Assistant Manager (M&S) {WETECH (PAKISTAN}
> Liaison with M.D for taking key strategic management decisions, Imports
of saleable stocks from Korea/China, Supervision/Organizing exhibitions,
Authorizing settlement of suppliers' invoices, approving payments,
keeping track of payment status and monitoring the credit period
outstanding, Financial recoveries, GST, input sales tax figures,
Reviewing and authorizing daily cash receipts with the Finance
department, Tender opening with Government / semi-government
organizations, Designing / preparation of data for leaflets/brochures in
liaison with the printer, supervision of conducted local market surveys
for evaluation of market competition & preparation of feedback reports.
KEY RESULTS: Successfully launched the product generating substantial
revenue with significant increase in profits by 200%.
February 1996 - September 2000: Gulf Commercial Bank, Islamabad - (MIDDLE
MANAGEMENT)
Assistant Manager (HR)
> Responsible for all personnel matters, including hiring, training, and
motivating a staff of forty employees, including ten junior and four
senior executives.
Restructuring of existing organizational structure at various levels
> Setting of standards for:
a: Recruitment, Induction and Performance Management
b: Compensation, Training, Grievance handling
c. Separation formalities & Employees relations
KEY RESULTS: Was named as the employee of the year with 80% increment in
basic salary
Was able to set a bench mark in HR department gaining trust and confidence
of top management and became an integrel part of the bank's leading
professionals league.
January 1991 - January 1995: British High Commission, Islamabad, Pakistan
(SECRETARIAL)
> Liaison with the Head of Management Section
> Correspondence with the Ministry of Foreign Affairs
> Correspondence with other diplomatic missions in Pakistan
> Filing, liaison with expatriate staff.
> Performing all protocol related duties.
> Correspondence with FCO, London. Security cleared through FCO for
highly restricted areas
KEY RESULTS: was able to introduce a very effective and efficient filing &
record keeping system.
2. Was honored to be the first woman to be in the protocol during HrH
Princess Diana's visit to Pakistan in 1992.
3. Security cleared to the High Commissioners office
PERSONAL INFORMATION
Date of Birth : 3rd July 1967
Nationality : Pakistani
EDUCATION
MBA (Majors in Marketing) - University of Arid Agriculture, Rawalpindi
(1993)
Graduation (B.Sc) - Pakistan School & College, Tunisia (1989)
'A' Levels (HSSC)- Pakistani School & College, Tripoli, Libya (1987)
'O' Levels (SSC) - Pakistani School & College, Cairo, Egypt. (1985)
SKILLS:
. Five years experience as managing director.
. Excellent operational and executive leadership.
. Excellent communication and writing skills.
. Proficient with computer knowledge such as Microsoft Word, Microsoft
Excel, Power Point and Internet.
. Having formal and informal turnaround skills.
. Ability to contract development and negotiations.
. Able to work independently and under pressure.
. Responsible for other duties as assigned and related to the post of
managing director.
INTEREST AND ACTIVITIES:
> Hunting, Painting, Clay works, Traveling, Event Management, (Concert
arrangement, Training Workshops, etc)
REFERENCES: Available on request
SOPHIA NASIM
C/O AL-BESHARA GROUP, CITY SUITES HOTEL,
SHARQ-DASMAN, KUWAIT
*****.******@*****.***
OBJECTIVE
Liaise, conduct and supervise training and development programs for
employees or organization that recognizes the dire need of effective way of
developing skills, enhancing productivity and quality of work, and building
loyalty to the firm through extensive training programs with widely used
methods to boast employees' morale.
QUALIFICATIONS SUMMARY
Manager and corporate trainer with solid background in training and course
development: delivering training, designing and writing courses, leading
teams of trainers, and directing enterprise initiatives. Skilled in
providing hands-on field service and ensuring client satisfaction. Dynamic
leader, strategic thinker and decision-maker with extensive HR and
Marketing experience. Expertise includes:
. Design/Delivery of Training
. Subject Implementation Expert: IT, Supply Chain, & Customer Services,
Finance
. [pic]Adult Learning Principles
. Technical, Process, & Leadership Course Training
. Performance Consulting
. Needs Assessment & Training Matrix
. International & Domestic Training development and coordination
. [pic] METHODOLOGY
PROFESSIONAL EXPERIENCE
Pearl-Continental Hotel, Rawalpindi & Bhurban - 1999-2001
Training Deployment Lead
. Planned, organized and directed a wide range of training activities by
conducting orientation sessions and arranging on-the-job training for
new employees.
. Helped supervisors improve their technical skills by organizing extra
orientation sessions to train and deal effectively with their junior
staff.
. Developed programs to develop potential and current executives to
replace those retiring.
. Assisted employees to effectively cope with transition into
technological changes.
. As a training specialist, applied case manager methodology by first
assessing the training needs and then guiding them through most
appropriate training methods by conferring with service providers,
managers and supervisors of the organization.
. Periodic training effectiveness was conducted and report was presented
to the management team.
. Served as the performance consultant with the service providers, sales
and administrative staff. Directed the training deployment for the HR
and Finance modules during the SAP implementation in two chains of the
hotels located in different zones.
. Evaluated client needs and conform policies and procedures to best
suit client needs while staying within legal and operational
constraints.
. Communicate with clients to ensure satisfaction with program and
provide education to resolve potential conflicts.
. Conducted orientation sessions
Pearl-Continental Hotel, Lahore, 2001
Corporate Trainer
. Developed and maintained a series of HR training manuals and test,
which were used to assess and evaluate the continued employment of the
students
. Conducted several classroom-style training sessions for certain
technical functions
. Created a few self-study programs that were designed to increase
productivity by allowing the students to study outside of classrooms
Beema Pakistan Insurance Company - Karachi,
Corporate Training Manager, 2003
. Coordinated professional claims training for new and existing staff
throughout the country in lines of mainstream staff insurance and
medical policy, workers policy, and litigation. Used needs assessment
to identify courses, developed structural relationships, and directed
internal training staff.
. While staffing level of department was at 50%, took on the additional
responsibility to create the initial adjuster training at supervisory
level for all Medical Claims and their processing. The 3-week course
was designed for new-hire and old-age retirements workers compensation
plan. This new course streamlined the learning and adequate
implementation of these new [pic]processes and procedures and
significantly accelerated their effectiveness.
. Researched and established common guidelines for designated adjuster
system handling. Once in place these policies and procedures reduced
complaints by 60% from the state labor boards while increasing
productivity significantly within the organization
EDUCATION / CERTIFICATIONS / WORKSHOPS & INTERNATIONAL COLLABORATIONS
MBA., Majors in Marketing - University of Arid Agriculture - Pakistan
Trainer's Development Program Certification - Pearl Continental Hotel (PSL)
Pakistan - 1999
Institutional Management & Certification Program (Director level
Leadership) - USAID/AGA Khan Foundation, Pakistan 2005
Tom Peter Coordination on Re-Imagine in Dubai 2006
Conducting Motivational Training Workshops (material designed and developed
for RON KAUFMAN's facilitation programs specially designed for Pakistani
Leaders, Managers, Supervisors and workers 2008
COMPUTER SKILLS
. MS Word, Excel, PowerPoint, Project, FrontPage, Outlook power user
. Adobe Photoshop as technical writing tool
. Margin Minder sales analysis tool as trainer and instructional
designer
. On Demand simulation tool as trainer and technical writer
. Crystal Reports training
. TechSmith Camtasia Studio as facilitator and technical writer
. Lotus Notes e-mail and database facilitator
. PlanView project management software as trainer and tech writer
. Centra Symposium administrator, trainer, and instructional designer
. GameShow Pro software as technical writer and trainer
. IBM AS/400 Midrange server training
Resume Date: June 16, 2009
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