Marketing Sales

Daniel A. Evanilla Jr.

*** *. ** ****** ***. Apt 1

Pasadena, CA 91101 USA

work email: ******.******@*****.***

personal email: *********@*****.***

phone/cell: 626-***-****

web blog: lizardmagazine.blogspot.com

education

La Salle University, Philadelphia, PA

May 2009

Bachelor of Science in Business Administration

GPA: 3.7

Major: Marketing

Minor: Digital Arts & Multimedia Design

brand management experience

Chief Creative Director/Freelance Creative Consultant & Graphic Designer

January 2010 - Present

Lizard Art Direction, Styling & Design (ASD), Los Angeles CA

Provide clients & partners in the fashion, arts & entertainment industry creative

consulting & operational services including creative direction, marketing &

branding strategy, retail alignment, design, editorial and digital solutions.

Oversea & drive key strategies to drive business growth, build brand

excitement, and strengthen relationships with key clients & partners - this

includes pitching for new business, crafting key sales tools, and developing fresh

ideas.

Develop & design the core content plan that is leveraged in selling the key

creative services of the business & used to propel the brand in exciting new

directions.

(Top Clients include Disney Consumer Products Franchise Development &

Disney Consumer Products Strategic Marketing for Fashion & Home)

marketing experience

May 2009 - December 2009

Graduate Associate, Strategic Marketing, Global Fashion & Home

Disney Consumer Products, Los Angeles CA

Creative & art directed key marketing/sales tools that inspire and inform

licensees, retailers, and internal partners on the make up of brands, new ideas,

and innovative program concepts.

Conceptualized and crafted key program ideas for retailers/new accounts such

as Uniqlo that propels the Disneybrand into exciting, new directions for the

fashion & home consumer.

Developed a global interactive marketing campaign between Mickey by and

Uniqlo that leverages both in-store and online mechanics that drives

incremental growth for the Mickey Mouse franchise.

Undergraduate Associate, Worldwide Retail Marketing

June 2008 - November 2008

Walt Disney Studios Home Entertainment, Los Angeles CA

Communicated and liaised on a daily basis with the Global WDSHE Retail

Marketing teams to share best practices and to assist in their local turnkey retail

marketing programs.

Investigated and reviewed what is new and different from a technology

standpoint that could impact Home Video

promotional activity and in-store display; presented findings and rationale to my

team and North America team.

Supported Worldwide Sales and Global Account teams (i.e. Costco International)

in generating feedback for upcoming fiscal year program planning that would

help drive bigger and more innovative retail programs.

computer skills

Microsoft Word, Excel and Powerpoint + Adobe Illustrator, InDesign, and

Photoshop

athletic achievements

NCAA Division 1 Swimmer with full athletic scholarship

Southern California Junior Olympic Champion

CIF Division 3 Qualifier and Medalist

Contact this candidate