Manager Management
Resume:
MATTHEW O'NEILL
**** ***** ******** ******* *********
West Hollywood, California 90046
**************@*****.***
OBJECTIVE
Senior role in product management, strategy, or research with a leading
technology company.
SUMMARY
25 years technology product delivery experience with Fortune 100 companies,
including AT&T, Apple Computer, Quantum, and General Instrument as well as
technology startups. Develops, introduces and markets category leading
products and technologies for online applications, telecommunications,
computing, storage and consumer appliance markets. Identifies and delivers
business opportunities and expansion strategies for internet-based
businesses, consumer electronics and computer storage systems. Articulates
and describes product and technology innovation to garner enthusiastic
support from all internal and external constituencies. Adapts and succeeds
in a global marketplace with significant experience in Europe and Asia.
Outstanding analytical skills and broad-based business experience including
marketing and operations.
PROFESSIONAL EXPERIENCE
OUTLOOK AMUSEMENTS December 2009-present
Director, Product Group
Responsible for product development and software quality assurance activity
for #2 player in the 'earn-per-call' space. Assures forward-looking
presence on web, social media, mobile, audio and publishing platforms by
applying best practice product management and development with in-house and
outsourced development resources. Increased site traffic, audience reach,
and user satisfaction by re-engineering member pages, business selector,
site search, blog, facebook, and twitter presence within 6 months.
AT&T INTERACTIVE August 2007-December 2009
Director, Consumer Products/ Director, Business Operations
Manage teams of product managers developing and delivering consumer
functionality for AT&T's web properties including the top Internet Yellow
Pages website YELLOWPAGES.COM; the top White Pages website AnyWho.com; as
well as white label and hosted co-brands. Managed a 10 member Product
Optimization Team identifying critical user experience flaws and suggested
improvements. Developed and delivered a product management framework
including roadmap, MRD and short-format materials for software-based web
functionality. Managed a complete re-design for the AnyWho.com property
resulting in significantly improved find-a-person functionality and user
experience. Managed teams of Program Managers delivering infrastructure
functionality including transactional systems, management of product churn,
physical infrastructure systems, and product delivery systems.
APLUS.NET INTERNET SERVICES February 2006-June 2007
Vice President, Technology and Operations
Responsible for technology acquisition, contract, regulatory and vendor
management for leading ISP. Full responsibility for 'paper-based'
operational activity including regulatory compliance, HR, legal and
facilities functions. Managed move of company headquarters from San Diego
to Kansas City. Negotiated and maintained partnership agreements with
third-party technology vendors and contractors. Managed offshore software
development team in Eastern Europe. Managed OSS, hosting platform and
network administration teams supporting worldwide operations. Assured
corporate compliance for both contract and regulatory areas including VISA
CISP, HIPAA, and DMCA.
REVIVIO, INC. (now Symantec Corporation) June 2004-July 2005
Director, Product Management and Product Marketing.
Full product management responsibility for groundbreaking continuous data
protection (CDP) appliance product lines. Developed product requirements,
feature phase-in program, and sales strategies. Developed and delivered a
full-scale distance replication solution to better align product fit with
key market segments. Championed successful marketing and sales efforts to
position the product lines within profitable vertical markets. Designed
and delivered a flexible product development roadmap allowing dramatic
market expansion potential and simple in-field management.
OVERLAND STORAGE December 2001-April 2004
Director, Product and Market Research/Director, Product Management
Developed and delivered a complete business investigation and plan for the
next generation data protection appliance. Included research, analysis,
technology licensing negotiations and delivery of complete strategy to the
Board of Directors. Developed technology roadmap leading to Overland's
acquisition and growth strategies. Full product management responsibilities
for disk-based products including business plan, forecasting, product
roadmap and launch of the REO-brand backup acceleration appliances. Market
research responsibilities for new product investigations, feature
validation, and corporate acquisition plans. Winner of Overland Innovation
Award in 2002.
VERANCE CORPORATION April 2001-October 2001
Director, Product Management
Organized and established product management practices transitioning
company from technology developer to consumer products and services
provider.
. Developed and applied product management practices and procedures to
existing portfolio and R&D priorities.
. Guided development efforts to align product portfolio with current market
opportunities.
. Led company through first commercial launch of software and services,
optimizing market coverage and minimizing cost using modular materials.
. Re-cast digital commerce business plan to capitalize on market and
technology trends.
QUANTUM CORPORATION (now Seagate Technologies) June 1999-April 2001
Senior Manager, Product Marketing, Consumer Electronics
Product management and product development responsibility for hard disk
drives and standalone systems.
. Brought first CE-class disk drive to market as part of development team
responsibility.
. Opened markets for hard disk drive-enabled consumer appliances in several
categories, including video (PVR), audio and mobile applications in North
America and Asia.
. Identified new product opportunities and developed complete marketing and
business plans for systems-oriented product concepts, including set-top
boxes, personal video recorders (TiVo and other brands), driver and
applications software, 1394-based external disk drives and other hard drive-
based consumer appliances marketed by CE business unit.
GENERAL INSTRUMENT CORPORATION July 1996-June 1999
(now Motorola Broadband Communications)
Senior Product Manager, Consumer Systems
Maintained full P&L responsibility for $70 million consumer satellite
receiver businesses worldwide and DOCSIS cable modem product line,
including all retail introduction activity.
. Managed pricing, feature analysis, documentation, collateral materials,
public relations, manufacturing forecasting, warranty fulfillment, training
and sales support.
. Mapped direct-to-home satellite consumer segments and developed product
lines to optimize market coverage.
. Managed existing product lines and brought three product lines to market
from initial consumer research and concept testing to full worldwide
launch.
APPLE COMPUTER, INC. February 1988-July 1996
Manager, Support Products Marketing 1995-1996
Managed teams of product managers across three lines of business. Employed
classic product management approach to manage services and support
activities as standalone businesses.
. Development tools, hardware and support services: Catalog/direct
marketing-based business of Apple and third-party products. Achieved
consistent quarterly revenue increases.
. Program Membership: Technical and Support Programs for Apple developers,
increased membership by broadening program base and appeal.
. Developer University: Technical training on core technologies.
Effectively marketed educational products to wider audiences to increase
revenue.
Product Line Manager, New Media 1993-1995
Responsible for all aspects of $150 million product lines, including CD
Players, Multimedia Kits, Powered Speakers and Media Consumables.
. Conducted licensing negotiations and management of licensees for disk
product lines and software bundled in kits to provide optimal market
coverage at lowest cost.
. Mapped markets for new multimedia peripherals to exploit hardware upgrade
market.
. Opened new marketing channels to achieve crossover revenues from computer
and consumer audio applications.
. Maintained product forecasts, channel relationships and sourcing
relationships for one of Apple's most diverse product categories.
Manager, Market Access and Strategic Sourcing 1989-1993
Developed and managed business expansion strategy and tactical
implementation for new market access, including manufacturing programs,
offset purchasing, and joint venture activity. Actively sourced components
and manufacturing services worldwide to enhance product capabilities and
meet corporate targets.
. Developed working relationships with governments of Canada and Australia.
Effectively negotiated policy change within the Canadian government to
better reflect the high-tech economy.
. Achieved international recognition as a high-tech manufacturing and
infrastructure expert. Lectured and consulted on Apple's behalf worldwide.
. Established two factories in Canada to manufacture Apple product.
Direct Marketing Manager 1988-1989
Planned and managed direct marketing activity for Apple USA.
. Achieved unprecedented 30% response for large program for Desktop Media,
winning a Silver Echo Award.
Manager, Third-Party Programs 1988
Developed and managed marketing programs for third-party software and
peripherals.
. Increased merchandizing opportunities by 200% to highlight the breadth
and depth of Apple product offerings.
ALTOS COMPUTER SYSTEMS (now Acer, Inc.) April 1987-February 1988
Advertising Manager
Managed all advertising, collateral literature and sales promotions
worldwide.
. Developed consistent look for all communications among agencies
worldwide.
. Increased print advertising readership and end-user response by 80% and
45% respectively.
. Received awards for both advertising readership and creative.
AT&T June 1983-April 1987
Group Project Director/New Product Introduction and Promotion
Developed and managed product introduction programs for all product lines.
. Instituted classic marketing and branding practices for regulated
telecommunications services.
Account Executive
Sold and implemented Pacific Bell products in the aerospace market.
. Assigned to Pacific Bell's largest billing account, Hughes Aircraft,
representing $28 million in annual revenue.
EDUCATION
DUKE UNIVERSITY, The Fuqua School of Business Durham, North Carolina
. Master of Business Administration degree in May 1983
UNIVERSITY OF CALIFORNIA, LOS ANGELES Los Angeles, California
. Bachelor of Arts degree, Magna Cum Laude in June 1981. Majored in
Research Psychology. Highest Honors in Psychology awarded for senior
thesis.
PROFESSIONAL DEVELOPMENT
Professional coursework in New Product Development and Introduction at The
Wharton School; Competitive Telecommunications Strategy at Duke University;
and International Joint Ventures at The University of Michigan.
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