Brendan A. Burke
Bronx, NY 10470
**********@*****.***
Experience:
Employer: Weinrib & Connor, Inc. [ www.weinconn.com ]
Position: Senior Account Executive/Operations Manager
Location: White Plains, NY
Time Period: Summer 2003-Summer 2010
Job Duties: Oversaw all client & vendor activities for full service
integrated advertising agency specializing in TV (30+ produced spots
annually), Print, Radio, Interactive, Outdoor & Events. Primary contact for
all client accounts, vendor oversight and media arrangements. Managed staff
of production & traffic coordinators & outside vendors (artists, printers,
programmer, producers, premium houses, etc.). Submitted all produced
materials to clients, confirming changes, approvals, etc., from project
inception through completion. Ensured all work is on time, on budget,
according to agency standards, client expectations and third party
specifications.
Developed estimating & invoicing protocols, along with internal
payables/receivables reports, statements & weekly/quarterly/annual
reporting for agency. Produced all estimates & invoices for agency.
Clients/Projects included:
. New York Yankees: New Stadium Groundbreaking (Premiums, Signage,
Staging, Invitations), Sponsor Spring Training Trips, Outdoor Branding
(Billboards, Cab Tops, Ferry Wraps) Premium Ticket Sales Campaign
(Print, Web), Yankee Stadium Fantasy Camp (Direct Mail, Interactive,
Premiums, Video Production, etc.), Holiday Gift (Premiums & Mailings),
NYY Steak Promotions
. AT&T: Tri-State In-store Promotions, Local Ethnic Market TV Campaigns
& Media Buys
. Bronx Office of Economic Development: "We're Talking The Bronx"
Cooperative TV Campaigns (Production & Media)
. Avitat Westchester (Exxon Mobil): Print, Interactive, SEO, Direct
Mail, Tradeshow Booths & Collateral
. City of Yonkers: Annual Hudson Riverfest (TV, Print, Interactive, SEO,
Outdoor, Radio, Sponsor Development)
. Financial Service Centers of New York: TV Campaigns (Production &
Media)
. Jacobi Medical Center & North Central Bronx Hospital TV, PR, Outdoor
(Buses/Banners) Campaigns
Achievements: Hired in 2003 & was responsible for providing expertise &
stability for management of in-house accounts enabling agency to expand
exponentially. In 2006 became Agency of Record for the New York Yankees,
won numerous ACW awards, gained AT&T as a client for TV & Events. My tenure
directly led to increase in length of client retention, agency billings,
exposure & size of the firm. I have worked on many cross channels of
mediums interfacing between client, in-house staff, production vendors &
any other parties involved utilizing problems solving skills, meticulous
organization & adapting to a constantly changing environment.
Employer: Miller Advertising Agency [ www.milleraa.com ]
Position: Assistant Account Executive/Project Coordinator
Location: New York City
Time Period: Summer 2001-Summer 2003
Job Duties: Sole Point-of-Contact for all assignments with Clients & Media.
Wrote, trafficked & placed all ads (primarily Real Estate & Recruitment).
Worked with in-house artists on all creative & media reps on all ads.
Clients/Projects included:
. Empire State Building Observatory (Print & Radio)
. Helmsley Spear, Inc., Cushman Wakefield, Walter & Samuels, Kalmon Dolgin
Commercial Real Estate Holdings
. Amalgamated Bank (Recruitment)
Achievements: Responsible for approximately 15% of all commercial real
estate ads in Sunday New York Times & Real Estate Weekly. Placed hundreds
of ad on weekly basis, under heavy volume & tight deadlines and need for
extreme accuracy.
Education: Fordham University, Class of 2001 BA; Communications & Media
Studies