Nissa C. Martin
************@*****.*** 651-***-****
Objective
Communications consultant with wide platform of experience in writing,
editing, design and sales seeks creative position where all skills are
utilized to best serve company.
Work History
5/2009-Present
Marketing Manager, Sit/Stay Canine Behavioral Instruction
. Developed and executed marketing strategy for startup pet business
. Advanced client base 200% within first year, including client
retention and referral program, community involvement and grassroots
approach
. Designed, coordinated and maintained consistent branding image
including ROI, Direct Mail, Internet, SEM, Mobile and other out of the
box concept branding
4/2008- 8/2009
Advertising Consultant, Marketshare SAVE on Everything
. Provided daily contract negotiations with community businesses while
multitasking between design, production and budget parameters
. Maintained monthly maintenance of accounts receivable to prevent long
term aging
. Focused on attention to detail in the preparation and proofing of
advertising copy for clients
. Developed successful business relationships with local community
business owners
1/2006- 4/2008
Advertising Consultant, Eden Prairie News/Southwest Newspapers
. Maintained the growth of a set territory in the southwest Minneapolis
suburbs
. Held daily communication between various departments and clientele
. Developed and executed marketing solutions for various sized
businesses
. Applied prepress production knowledge as needed for a variety of
specialty printing
. Increased territory development by 12% in first 18 months
7/2005-1/2006
Advertising Consultant, Lakeshore Communications
. Consulted and recommended marketing programs for western suburb
community businesses
. Developed and implemented volunteer organization programs including
advertising
. Preformed daily communication between departments while reporting
directly to the publisher
. Established company's role within community outreach programs
3/2004-3/2005
Advertising Representative, Lillie Suburban Newspapers
. Managed current and new business advertising needs in specified
territory for series of weekly newspapers while achieving various
deadlines and financial goals
. Coordinated various display advertising, including specialty printing
and community advertising while paying specific attention to detail
. Maintained various forms of communication between prepress production,
editorial and sales
. Achieved territory growth of 30% within the first six months
1/2003-5/2003
Advertising Representative, University Chronicle, St. Cloud State
University
. Contacted local area businesses regarding placement of ads with
student newspaper
. Created ads from concept to final prepress production quality
. Bolstered final quarter sales by an additional 25%
10/1999-5/2000, 1/2002-12/2002
Assistant News Editor, University Chronicle, St. Cloud State University
. Delegated news story assignments to the staff of a by-weekly newspaper
. Multitasked various writing assignments in all areas of interest while
adhering to deadlines
. Developed professional communication skills while maintaining student
status
. Performed design and editing of product in prepress production
Volunteer Experience
Shakopee Jaycees, Member since 2004
Offices Held:
2007 - Secretary. Maintained all current meeting minutes for
chapter on weekly basis. Updated master files and recorded legal
information as directed by the chapter president. Involvement in
variety of community projects throughout year. Reported to the
chapter president. Received Gold State Level award 2007.
2009 - Webmaster. Maintain current website and the regulation of
chat boards. Verification of legal information as dictated by
chapter president. Maintenance of Internet communications
between members, project directors, visitors, state and
international level chapters. Involved in community based
outreach projects as needed.
2010- Secretary, Interim Public Relations Vice President.
Maintained all chapter communications including legal
documentation for nonprofit chapter. Received Gold Regional and
Silver State level awards. Coordinated marketing materials,
community image correspondence and promotional items to maintain
and grow chapter image as largest Jaycee chapter in the nation.
Oversaw major projects from concept through execution using
Chairman Planning Guide, including Relay for Life. Recipient
Gold Key Award 2010.
2011- Public Relations Vice President. Responsible for
maintaining and campaigning for the largest volunteer chapter in
the organization in the U.S. Oversee newsletter publication,
reports to the President.
Computer Skills:
Photoshop, InDesign, Quark Express, Pagemaker, MS Office, PowerPoint,
Goldmine
Education
B.S. Mass Communications, Dual emphasis Advertising and Journalism
Editorial Sequence, Minor Dual emphasis Graphic Design and Photography, St.
Cloud State University
A.A.S. Web Development and Interactive Media, Art Institute International
Minnesota