Jason A. Moore
Washington, DC 20007
Phone: 202-***-****
E-mail: ************@*******.***
Bio: www.buzzecc.com/about.php
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SUMMARY OF QUALIFICATIONS
Creative, self starter with over 10 years of Internet technology and online
marketing experience promoting various online businesses; have worked for
Fortune 500 companies; Kraft Foods, Inc and Art Technology Group, Inc.
Washington, DC. Also the owner and creative inspiration for ModelPages
International (www.modelpages.tv) .
ONLINE SALES & MARKETING SKILLS
Online Sales Generation, Web Site Marketing (Viral and Direct), Google
AdWords (Radio, Newspaper, Search Engine), On Page and Off Page SEO
Management and Strategies, ECommerce, Establishing CPA/CPM/CPC Campaigns,
Social Media Marketing (FaceBook, MySpace, Twitter, Second Life), NING
Platform, Wordpress Blogging, CMS Management (NING, MPI, Wordpress)
TECHNICAL ENVIRONMENTS FOR MARKETING
. Knowledge of Constant Contact, Outlook Mail Merge, HTML, SQL, Database
Programs for Customer Relationship Marketing
WORK EXPERIENCE
Principal - Buzz Ecommerce Consulting / Washington, DC, May 2009 - Present
. Developed a sole-proprietorship to work on web based endeavors from
inception, launch and promotion
. Select Projects:
o Web Promotion Consultant - Secure The Call / Takoma Park, MD
October 2010 - November 2010
. Helped to developed a strategy for setting up a social
media program to acquire new cell phones
. Worked with Wordpress software to enhance the site for the
social media program
o Web Manager - European Skin Care / Washington, DC, September
2010 - Present
. Used Dreamweaver web software to redesigned and launch
www.euro-skin-care.com with HTML/CSS and PHP 5.0 to aid in
new client acquisition
. Utilized SEO techniques to optimize the site with different
keywords and keyword phrases to boost organic searches
o Online Marketing Manager - ModelPages International /
Washington, DC, May 1999 - Present
. Utilized Facebook, Twitter and MySpace to gain thousands of
friends and followers to increase membership
. Initially created a CMS from ASP technology to aid in photo
management for fashion models and photographers
. Devised an offsite and onsite SEO strategy to increase
leads from search engine traffic to www.modelpages.tv
. Integrated viral marketing elements to the web site
resulting in increased page views and return visits
. Promoted new site offerings to an email database of over
4,000 members resulting in new sales
. Incorporated Online advertising and wrote ad copy to
attract more visitors
o Online Marketing Manager - Kiss My E-Book / Washington, DC,
October 2007 - Present
. Directed the online redesign of a CandyPress shopping cart
(CMS) to produce www.kissmyebook.com
. Promoted the site the residents of Second Life to increase
sales
. Optimized the site with SEO module for higher search engine
rankings
Application Specialist - Art Technology Group, Inc. / Washington, DC,
October 2007 - May 2009
. Strong task execution skills; ability to take direction and work with
a team and within a project plan to meet deadlines
. Assist in initial e-commerce site setup to include: base platform
installation and configuration, base application add-ons and
configurations; providing documentation on machines, ports and URLs
used
. Resolving ticket work on technical/application issues
. Performing incremental change requests or short scoped enhancement
work (Service Blocks)
Senior Systems Analyst - Kraft Foods, Inc. / Glenview, IL, October 2000 -
February 2006
. Promoted new Intranet-based applications to Internal Clients to
increase awareness
. Researched and developed innovative ways of accomplishing tasks and
transferred knowledge to the team
. Actively participated in committees and councils working on
newsletters, e-mail relationship management and delivering programs to
the community
AFFILIATIONS
. International Fraternity of Delta Sigma Pi, IP 364
AWARDS / CERTIFICATIONS
. Scored 100% on the ExpertRating.com Internet Marketing Certification
Exam
EDUCATION
. BBA (Information Systems & Analysis) Howard University, Washington, DC
(2000)