Project Manager Customer Service
Resume:
Theresa A. Davis
Signal Mountain, TN 37377
*********@***.***
WORK HISTORY
Hospice of Chattanooga 2006 - August 2010
Senior Vice-President and Chief Marketing Officer Chattanooga, TN
Serve as senior leader in charge of all marketing, public relations,
reporting directly to the CEO. Supervised Director of Admissions and
Volunteer Services Departments
. Responsible for increasing revenue through census development, have
met 20% growth year over year equal to 40 million dollars
. Lead companywide strategic planning process for Executive Leadership
Team, oversee, manage process ensuring all Executive level staff
accomplish imperatives for desired outcome
. Develop strategic plans and growth initiatives for marketing and
public relations staff; oversee implementation of those plans and
increase patient census by 500 patients thus far
. Oversee and manage marketing budget of $800,000 to ensure company wide
marketing
objectives are met
. Implemented Order Facilitator for increase patient referrals from
physicians
. Create extensive Hospice of Chattanooga branding campaigns that
included television, radio, billboards, and print media. Internal
marketing to 375 employees to include extensive training on the
hospice way, and company standards for performance
. Responsible for compiling research and data exploring alternative
sources of revenue for Hospice of Chattanooga; develop for-profit
model of revenue
. Organize numerous community outreach and fundraising events, including
Hospice of Chattanooga's annual golf tournament, an annual holiday
banquet, and an annual employee fundraising campaign to benefit United
Way
. Proficient in Word, Power Point, Allscripts, and MVI Benchmarking
Hospice of Chattanooga 2004 -- 2006
Vice-President of Marketing Chattanooga, TN
Oversee all marketing and public relations at Hospice of Chattanooga;
supervise marketing/pr staff of ten people
. Develop long-term, strategic plan for marketing and public relations
. Promote an environment of organization growth; secured Hospice of
Chattanooga's position in the top one percent of hospice providers
nationwide
. Planned and implemented the opening of satellite offices (4)
strategically planning locations for regional growth
. Lead customer service program and presented to a diverse population of
staff
. Oversee board recruitment, retention, and new board member orientation
Hospice of Chattanooga May 2001 -- 2004
Director of Marketing Chattanooga, TN
Serve as a liaison to Hospice of Chattanooga's 18 county service area;
educate the community and physicians on the benefits of Hospice of
Chattanooga's care
. Create text, layout, and design for all Hospice of Chattanooga
marketing brochures
. Lead Hospice 101 seminars, educating community and civic groups about
the services Hospice of Chattanooga offers
. Coordinate educational meetings with more than 1100 physicians in
Hospice of Chattanooga's 18 county service network
. Serve as Hospice of Chattanooga's spokesperson at all community and
media appearances
. Write all media material and press releases for the organization
. Oversee fundraising events and development to help raise money for The
Hospice of Chattanooga foundation which subsidizes hundreds of
thousands of dollars annually in non-reimbursed care
. Negotiate and secure Hospice of Chattanooga service contracts with
local nursing homes, hospitals, and assisted living facilities
The American Cancer Society February 2000 - May 2001
Cancer Control Project Manager Chattanooga, TN
Responsible for creating and implementing cancer awareness programs used to
educate the community about cancer and tobacco-related issues
. Act as lead advocate and educator for cancer-related issues in
Hamilton County and surrounding communities
. Generate grant proposals that secure funding for continued and
additional cancer awareness programs in Hamilton County
. Supervise all Hamilton County ACS volunteers and manage all local ACS
volunteer/grass roots programs
. Responsible for organizing, planning, and executing all ACS special
events in Hamilton County and surrounding communities
. Serve as community spokesperson for the Chattanooga chapter of the
American Cancer Society
National Health Care, Dunlap February
1997- February 2000
Admissions/Social Services Coordinator
Responsible for census and case mix of skilled nursing facility, and social
well being of patients and family satisfaction of facility
. Initiate admissions process with families, and maintain facility
waiting list according to state regulations
. Initiate MDS into system for payment by Medicare, assess patient
accordingly following PPS guidelines
. Act as a social worker in absence of Social Services Director
. A member of QA committee for improving patient care and experience
EDUCATION
University of Tennessee, Chattanooga
Bachelor of Science in Non-Profit Management, 1995
Chattanooga State Technical and Community College
Associate of Applied Science, 1992
Concentration: Human Services
References Available Upon Request
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