Sales Management

Maria Agudo

** ********* ***** ? BRIDGEPORT, CT *6606 ? 203-***-**** ?

*******@*****.***

GOAL

Motivated professional with MBA degree and travel industry expertise seeks

challenging career advancement as a Travel Manager.

EXPERTISE

? Account Management ? Business Development ? Negotiations ? Risk

Management

? Business Consultation ? Market Research ? Relationship

Management ? Strategic Planning

EDUCATION

Master of Business Administration (MBA) - GPA 3.9

Sacred Heart University, Fairfield, CT

International Honor Society in Business Administration, Delta Mu Delta

2002 - 2004

Bachelor of Arts - International Business - GPA 3.5 cum laude

Sacred Heart University, Fairfield, CT

Intercollegiate Tennis Association Scholar Athlete (2002)

North East Conference Academic Honor Roll (2001 & 2002)

1998 - 2002

EMPLOYMENT EXPERIENCE

global & multi national sales manager

Virgin Atlantic Airways, Norwalk, CT

2009 - Present

. Maximise revenue from all existing and new global and multi-national

customers, ensure minimum attrition and maximum revenue growth.

Responsible for completing Requests for Proposals (RFPs) to the highest

standards.

. Responsible for all negotiations for accounts within customer portfolio.

. Identify and build strong, professional relationships across account

portfolio throughout the customer's organization to include CEO level or

equivalent.

. Produce timely accurate and appropriate report for internal and external

audiences.

. Develop and execute customer specific sales, marketing and relationship

development plans to build customer commitment and long-term customer

loyalty.

. Remain abreast of developments in customer's business, industry,

technology research, competitor activity and other areas that may affect

Virgin Atlantic's positioning in the market place.

. Manage and appropriately involve key business areas to include overseas

sales team, commercial, marketing, legal, etc.

Airline Partnerships/ national account manager offline markets

Virgin Atlantic Airways, Norwalk, CT

2007 - 2009

. Establish long term sales, marketing, pricing and distribution

strategies with North American operations of key airline partners.

. Analyze market data for business planning and development. Pursue

market opportunities with new and existing airline partners. Implement

Virgin Atlantic Airline Partnerships distribution strategies valued at

$8M in new revenue opportunities.

. Manage time lines and cross-functional teams. Develop financial models

for internal business justifications.

. Build, implement and manage offline incentive programs for key

corporate, travel management and agency clients.

. Collaborate with UK and US Senior management to protect and enhance

Virgin Atlantic revenue with key partner airlines.

. Manage commercial objectives for a portfolio of national

consolidator/wholesaler accounts via best practice 'face to face'

account management. Penetrate the accounts and increase revenue by

maximizing key airline partnerships agreements to VS offline points.

. Develop and implement (SISTEMATIC) customer specific sales, marketing

and relationship development plans to protect and increase VS revenue,

market share and brand awareness to achieve long-term customer and

consumer loyalty.

. Establish long term, multiple C-level and Senior Management

relationships for each account.

KEY Account Manager

Virgin Atlantic Airways, Norwalk, CT

2005 - 2007

. Structured Corporate and Trade Agency deals. Acted in all phases from

initial contact to securing contract commitments - client research,

client relations, account strategy, proposal development, product

presentations, negotiations and agreement preparation. Managed cross-

functional teams and conflict resolutions. Exceeded revenue target by

11%; renegotiated 10 contracted accounts and signed five new

multinational clients worth $5 M in incremental revenues.

. Conducted research analysis for new business prospect and relationship

expansion. Supported Senior Management in the development of annual

Strategic Partnerships Plan to drive key business initiatives and

objectives.

Marketing Analyst

Virgin Atlantic Airways, Norwalk, CT

2004 - 2005

. Managed key projects necessary for Sales Reorganization. Consulted

with upper management with organization of essential data. Liaised

with international counterparts to expedite necessary actions for

transition. Supported top management with implementation of portfolio

based account management system.

. Supported sales teams in account management and business development

initiatives. Conducted extensive market segment analysis, data

collection; assess market trends/dynamics, meticulous calculation of

quantitative data and provided strengths, weaknesses, opportunities

and treats (SWOT) analysis for upper management.

Risk Management Research Analyst

Deloitte & Touche LLP, Wilton, CT

2002 - 2004

. Performed confidential and extensive risk management research. Managed

key litigation, bankruptcy, international M&A and high net worth

client engagement projects for Deloitte consultants and field

personnel.

. Liaised with local and international client service personnel in

client planning, service and retention initiatives; account

management, business development; research, analysis, database review,

modification; office administration; record-keeping as well as in-

house Regulatory Board meetings and presentations participation.

Facilitated the launch of new software to automate business processes

and improve efficiency.

PROFESSIONAL TRAINING

Deloitte Diversity Management, Proration and Quantum Sales

TECHNICAL SKILLS

Clarity, D&B, Essbase, MIDT, MS Access, MS Excel, MS PowerPoint, MS Word,

OneSource, Prism, Proquest, SAP, SHARES, Showcase, SQL Query, VIGGO

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