Amanda Greatens

**** ***** ****

Green Bay WI ***11

919-***-****

abhuno@r.postjobfree.com

Skills Summary Marketing professional with passion for sales and

extensive experience in corporate education, brand

and product development, brand growth, and employee

development. Skilled in developing and executing

product strategies, marketing and financial plans,

and educational material. Excellent background in

creative design, market analysis, and public

relations. Proficient in budget analysis, tracking

and maintenance, P/L reporting, and creative

finance. Experienced in employee recruitment,

training, and motivation. Seeking challenging

position that will combine education and skills

with true passion for meeting the "next big goal."

Director of Marketing and Public Relations

BeautyStricken

South Plainfield, NJ

April 2010 to present

Responsible for all aspects of marketing, PR, design, branding, and product

launch/ development.

Responsible for sales team recruitment, training, education, and motivation.

Work with strategic members of media, sales outlets, R &D, and medical

community to advance product line.

Senior Manager, Marketing

Girindus/ Solvay Organics

Cincinnati, Ohio

June, 2008- July 2009

Responsible for P.R. and fundraising for all corporate events.

Responsible for volunteer recruitment and training.

Organized national, high end educational seminars for 500+ attendees.

Interfaced with media, business organizations, and chamber of commerce.

Responsible for all marketing intelligence and corporate networking.

Nominated for the 2009 Solvay Innovation Award for outstanding Innovation in

Promotional Event Strategies.

Senior Manager, Business Development-Cosmetics- North America

Girindus/Solvay Organics

Cincinnati, Ohio

July 2005- June, 2008

Managed all cosmetic/ pharmaceutical products in North America.

Responsible for brand development and brand strategy of both individual

products and the company cosmetic department as a whole. Created and

executed all marketing, financial plans and educational material.

Responsible for educational seminars, both in-house and at trade shows.

Responsible for scouting and in-licensing new technology.

Interfaced with chemists, upper management, and clients.

Cold-called and held successful follow through sales appointments with high

level cosmetic and pharmaceutical clients.

Achieved $2MM sales in first year.

Sales Manager

Estee Lauder

Cincinnati, Ohio

March 2003- June 2005

Managed all sales activities, including development and tracking of sales

goals, local brand awareness, pr events,

and forecasting plans.

Trained sales staff and coordinated promotional and continuing education

events.

Consistently exceeded sales goals by 15%

Increased sales of luxury brand by 300% in 4 months

Brand Marketing Specialist- Olay Brand

Procter & Gamble

Cincinnati, Ohio

August 2002-March 2003

Promoted brand through educational seminars at nationwide women's events.

Assisted in launch of luxury brand at celebrity events and press

conferences.

Performed skin health analysis and collected data for skin imaging system.

Education PH.D. in Pharmaceutical Science, Emphasis in Cosmetic

Chemistry

University of Cincinnati, Cincinnati, Ohio

B.S. in Biology

Butler University, Indianapolis, Indiana

SELECTED Effective inhibition of melanosome transfer to

PUBLICATIONS keratinocytes by lectins and niacinamide is reversible.

Greatens A, Hakozaki T, Koshoffer A, Epstein H,

Schwemberger S, Babcock G, Bissett D, Takiwaki H, Arase

S, Wickett RR, Boissy RE.

Exp Dermatol. 2005 Jul;14(7):498-508.

The effect of niacinamide on reducing cutaneous

pigmentation and suppression of melanosome transfer.

Hakozaki T, Minwalla L, Zhuang J, Chhoa M, Matsubara A,

Miyamoto K, Greatens A, Hillebrand GG, Bissett DL,

Boissy RE. Br J Dermatol. 2002 Jul;147(1):20-31.

http://www.pgbeautygroomingscience.com/index.php?id=215

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