SYLVIA SIRIN
*** ***** ********** **** ***-***-
4212
Dingmans Ferry, PA 183**-***-***-
3387
http://www.linkedin.com/in/sylviasirin
******@**.***
PROFESSIONAL SUMMARY
A successful Event Planner with demonstrated talent working through
marketing/sales department to plan and facilitate exhibits, meetings, and
events effectively promoting company and products. Successful at
cultivating client relationships and ability to converse with all levels of
personnel.
CAREER QUALIFICATIONS
* Logistical Planning & Coordination * Trade Show Coordination * Budget
Management * Staff Housing * Project Management * Customer Service * Vendor-
Contract Negotiations * Venue/Catering Selection * Manage Invitation Lists
* RSVP Tracking *
TRADE SHOWS
* American Library Association Mid-Winter/Annual * Consumer Electronics
Show * Book Expo America * Association of College & Research Librarians *
Public Library Association * American Association of School Librarians *
International Reading Association * Texas Library Association * London Book
Fair * Frankfurt Book Fair *
EVENTS
* Billboard Music Awards * Publishers Weekly Quill Awards * Library
Journal's Annual Librarian of the Year * Library Journal's Annual Teacher
of the Year * School Library Journal's Annual Summit * Library
Journal/School Library Journal's Annual Day of Dialogue @ BEA *
Broadcasting & Cable's Hall of Fame * Broadcasting & Cable's Hispanic
Television Summit * Multichannel News' OnScreen Summit * Publisher
Presentations * Author Signings *
RELEVANT SKILLS & EXPERIENCE
Management of multiple key events simultaneously.
Accurate and timely budgeting and reconciliation of events.
Review invoices for accuracy and approve payment.
Administration and preparation of budgets from $300,000 to $4.5M.
Presentation of pre and post event reports.
Communicate branding needs including signage and appropriate giveaways at
special events.
Generate dossiers for staff at events and conferences.
Logistical and operational management of meetings, conferences and special
events working closely with vendors and union personnel.
Negotiate and monitor barter agreements.
Management of staff/guest housing in various geographical locations.
Handle sensitive and confidential information with discretion.
Comfortable working in a fast-paced environment and meeting stringent
deadlines.
PROFESSIONAL EXPERIENCE
REED BUSINESS INFORMATION, New York, NY
2006 - 2010
Event Coordinator & Trade Show/Conference Manager
(Publishers Weekly, Library Journal, School Library Journal, Broadcasting &
Cable, Multichannel News, TWICE)
Established a budget spreadsheet and oversaw a $300,000 event and
conference/trade show budget for the Publishing Group.
Planned and managed exhibitor booth at over 10 conferences/trade shows per
year including: booth selection/furnishings, computer needs,
exhibitor/press badges, and staff housing.
Selected venues and managed 15 - 20 special events per year in various
geographical locations from concept through execution.
Worked closely with sponsors to establish their needs and communicate
instructions and timeframes prior to events.
Set-up media interviews for the editor-in-chief and editorial staff.
Worked closely with the Television Group's Senior Event Planner on summits
and conferences.
Page 2
Sylvia Sirin
139 South Nichecronk Road 570-828-
4212
Dingmans Ferry, PA 183**-***-***-
3387
http://www.linkedin.com/in/sylviasirin
******@**.***
VNU BUSINESS MEDIA (now The Nielsen Group), New York, NY
1998 - 2003
Executive Assistant to the COO (2001 - 2003)
(*Publisher of Billboard Magazine promoted to COO and acting publisher
through 2003)
Liaison between the COO and executive staff.
Assisted with PowerPoint presentations, strategic planning, due diligence
preparation, and board meeting presentations.
Managed diaries and organized schedules.
Managed extensive travel arrangements.
Attended board meetings to provide administrative support.
Executive Assistant to the Publisher & Editor-in-Chief, Billboard Magazine
(1998 - 2003)
Conduit between the Publisher and the staff and industry executives.
Oversaw a $4.5M licensing budget including: deposit revenue, monitor p/l,
prepare annual budget, issue commission payments, contract
renewals/amendments and invoicing.
Responsible for insertion orders for bartered vendors and charitable
organizations.
Approved magazine covers in the absence of the publisher.
Monitored, screened and managed emails, phones and composed correspondence.
Managed all travel arrangements.
Coordinator for the Fox televised Billboard Music Awards (1998 - 2003)
Developed and managed multiple extensive invitation lists and arranged
protocol and seating for over 700 corporate/Billboard staff and invited
guests including invitation mailings, tracking rsvp's, backstage passes,
and journalist press credentials.
Managed arrivals of invited guests to pre/post party events.
COLUMBIA RECORDS, New York, NY
1989 - 1991
Marketing Assistant
Scheduled meetings, managed diaries and organized schedules according to
priorities, prepared and distributed department communications.
Coordinated extensive promotional mailings special events.
RON DELSENER ENTERPRISES, New York, NY
1987 - 1989
Executive Assistant
Maintained relationships with agents, record labels, and venues.
Organized and amended contracts.
STUDIO INSTRUMENT RENTALS, New York, NY
1982 - 1987
Assistant Office Manager
Generated invoicing, assisted booking manager with rehearsal schedule,
coordinated showcases for record labels and agents.
EDUCATION
BA in Media Studies and Photography, Fordham University, New York, NY