Marketing Customer Service

*** ******* *** • Neshanic Station, NJ ***** • 908-***-**** • ********.*****@*****.***

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SHOK CHANDRASHEKHAR

PROFESSIONAL PROFILE

Dynamic, innovative Marketing and Communications Professional with over five years of experience in

marketing, public relations, human resources, and customer relationship management. Professional

strengths include:

Creating and implementing innovative marketing strategies and solutions geared towards target market

expansion

Incorporation of new age media techniques to create awareness for increased brand recognition

Creating client value propositions using company market research and consumer insight to increase revenue

Cultivating and maintaining strong interpersonal relationships across all organizational levels, promoting

organizational efficiency and effectiveness

Marketing Campaign Development Creative and Innovative Thinking

Working with Cross-Functional Teams Increased Team Productivity and Performance

Staff Training and Development Solution-oriented Excellent Writing and Presentation Skills

Business Development Expertise Strong Leadership Skills Technical and Computer Expertise

EXPERIENCE & ACCOMPLISHMENTS

INFODYN CORPORATION, Branchburg, New Jersey May 2006 – Present

Manager, Business Development

As part of the Business Development Group, developed Marketing campaigns, built and managed project teams, and

created new client accounts in multiple industries.

Noted Responsibilities:

Created and cultivated new accounts while strengthening relationships with previous and existing

clients

Developed internet marketing campaign strategies to effectively reach the intended target audience

Cultivated, maintained, and increased the database of clients for Direct Marketing

Designed and created promotional marketing materials including brochures, fliers, business cards, and

company logo

Planned, designed and implemented internet marketing efforts including SEO, website and landing

page creation, search engine marketing, and social media marketing

Led the technology and design team in writing, editing, and creating layout for the company website

Formulated the company’s workflow for Human Resources and Staff Augmentation

Assembled multiple Cross Functional teams to complete development projects on time and within

budget

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Designed and implemented learning and development programs to train candidates for maximum

effectiveness throughout the screening, hiring, and on boarding process

Worked closely with contracts department to negotiate Non Compete Agreements, Master Service

Agreements, and Work Orders for executing a project

Enhanced connectivity as a liaison between Clients and Consultants to maintain a positive work

environment

Wrote internal and external corporate communications to bridge the gap between management and the

workforce

OBJECT XPERTS, South Brunswick, New Jersey June 2003 – December 2005

Data Analyst, Marketing Division

Worked in the Marketing division of a start up company to create, test, and edit a multi functional website

providing general, as well as billing and accounting information for the consulting division.

Noted Responsibilities:

Analyzed and performed a detailed review of company website design, content, and functionality

Assisted in writing and editing the content for web pages

Developed and designed marketing and promotional materials including brochures, letterhead, logo,

pamphlets, and presentation folders

Wrote corporate communications including newsletters and memos

Interacted with members of the design and development teams to provide feedback on the look and

feel of the website

Developed new strategies, based on consumer feedback, for improving the web presence and

increasing brand recognition of the company

Performed data entry and performance verification of the website, with detailed documentation of test

results

Implemented the hiring and on boarding process for new candidates and employees

Worked with cross functional teams to create relationships and maintain a positive work environment

JAYCO INTERNATIONAL, Somerville, New Jersey October 2001 – April 2003

Marketing Assistant

Built client and customer relationships and provided support as a member of the Marketing department for an

E Commerce Business Consulting Group.

Noted Responsibilities:

Assisted in putting together Marketing Presentations for clients

Made presentations on Products and Services to prospective business partners

Provided customer service on information about products through telephone support

Assessed clients needs and provided recommendations on product usage

Worked on Marketing Strategies that helped increase sales and profits

HTTP://WWW.LINKEDIN.COM/IN/ASHOKCS

ASHOK CHANDRASHEKHAR Page 2

EDUCATION & CERTIFICATION

BACHELOR OF ARTS, Communication and Political Science

RUTGERS UNIVERSITY, New Brunswick, NJ – May 2006

S TRATEGIC M ARKETING C ERTIFICATION, Mini MBA Program

R UTGERS CENTER FOR MANAGEMENT DEVELOPMENT, Piscataway, NJ – February 2010

T ECHNICAL & C OMPUTER S KILLS :

Gotham Web Server, Salesforce, Google Analytics, Google AdWord, Microsoft AdCenter, Web 2.0

Technology including Social Media tools, WebEx, Adobe Suite (Acrobat, Photoshop, Soundbooth),

Microsoft Office Suite (Word, Excel, Access, PowerPoint, Outlook, Publisher, FrontPage), PC/Mac

OS

HTTP://WWW.LINKEDIN.COM/IN/ASHOKCS

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