Sales Management

DAVID J. SHEVOCK

**** *. ******* **. #* • Los Angeles, California 90046

********@*****.*** • 310-***-****

SUMMARY

Solutions focused visionary and top performing executive with progressive leadership skills and proven

success moving multiple businesses to their chosen exit. General Manager with knack for growing and

transitioning technology companies in expansion phase. Budget conscious marketer known for building

brand visibility, driving revenues, maximizing ROI, and realizing business objectives. Innovator who

enthusiastically tackles complex business challenges with ingenuity and practicality. Dynamic professional

adept at building teams, managing agencies, and galvanizing support across enterprise to drive ideas and

results. MBA from Northwestern University’s Kellogg School of Management.

AREAS OF EXPERTISE

Leadership • Branding • Product Management • Marketing and Business Strategy • Packaging • Sales •

PR • Operations • Business Development • Client Management •

Post merger Integration

EXPERIENCE

DECISIONSTEP, INC. (BUY.COM) Los Angeles, California

A SaaS technology company with a revolutionary, real time collaboration platform, giving online retailers

the ability to connect their customers to each other for second opinions while shopping. The company

was sold to investor and client, Buy.com.

9/08 present COO, SVP, Marketing and Business Development

• Partnered with Fortune 500 companies, leading retailers, and other Internet early adopters (Buy.com,

Clinique, Mattel, MAC cosmetics, Footlocker) to implement innovative social technology into their e

commerce stores

• Designed and developed entire go to market strategy: pricing, sales channels, product packaging,

sales materials, salesforce automation system, website, etc.

• Recruited and managed successful sales team, client service, marketing, and PR staff and agencies

• Raised Angel funding round of $400K for initial marketing launch

WEBMD HEALTH SERVICES Los Angeles, California

Market leader, health information company that offers private, customized healthcare portals to

employers, health plans, and hospitals to improve health and well being of population. WebMD’s offerings

help individuals make better lifestyle, provider, and treatment decisions, reducing healthcare costs.

12/06 – 9/08 Vice President, Marketing

• Increased sales pipeline by 250% into corporate and payer segments of business

Developed go to market strategy, packaging, sales materials, Salesforce automation system, RFP

•

management process, website, and creative for newly merged 4 companies

Managed business to business marketing budget of $1.5M and a team of 10 employees

•

SUBIMO (WEBMD) Los Angeles, California

A privately held healthcare information company serving national and regional health plans with tools to

help consumers make better healthcare and financial decisions. The company was sold to WebMD for

$60M with entire staff transitioned.

5/04 – 12/06 Vice President Marketing and Product Development

• Led corporate re branding efforts, including re positioning, corporate identity, PR, etc.

• Promoted after 1 year to oversee Operations, Product Management, Product Development, and

Technology

• Established infrastructure to grow the company from $4M to $12M in two years, and successfully

positioning company for sale to WebMD

PICTAGE, INC. Torrance, California

A start up, web technology business that is now the largest professional online ordering and

digital photography lab in the country. Pictage’s back office technology solutions principally

served wedding photographers representing the largest addressable segment of the market.

Majority of company sold to Apax Partners for $29M.

5/00 – 5/04 Vice President Marketing and Account Management

• Founding employee; built team to include 25 of 80 full time staff

• Built business from start up to $15M in revenues in four years

• Responsible for sales, marketing, product management, account management, and customer service

for organization

TRIVIDA CORPORATION (VALUECLICK) Culver City, California

A venture backed, SaaS start up, delivering personalization technology for online retailers. Sold to

BeFree, now ValueClick, for $198M in stock transaction.

9/99 – 4/00 Account Director

• Sold innovative technology to early adopter accounts in online retail. Responsible for new business

development, partner relations, and large account management.

• Contributed to market success by helping establish brand with Internet early adopters

SYSIX TECHNOLOGIES Los Angeles, California

A $55M, privately held technology solutions integrator that provides data warehousing, enterprise wide

system integration, e commerce, and network infrastructure services as well as re selling Hewlett Packard

Unix and NT computers.

David J. Shevock Page 2

10/98 – 9/99 Director of Business Development

• Created healthcare industry vertical for company

• Established Los Angeles presence to access West Coast accounts and healthcare accounts,

representing over $7M in revenue in first year

• Responsible for account management, new business development, marketing, and partner relations

for healthcare industry

David J. Shevock Page 3

SACHS GROUP (THOMPSON REUTERS) Evanston, Illinois

A $30M entrepreneurial software and information company with recognized leadership in hospital system

planning and health plan marketing.

1/97 – 10/98 Director of Operations

• Decreased data processing project turnaround time by 50% through process streamlining, better up

front specification collection, and more rigorous intra company communications

• Implemented company wide, management information system with contact management, order entry,

and order tracking capabilities, resulting in order fulfillment accuracy of 99%

1/95 1/97 Director of Consulting

• Doubled consulting revenues in two years with no additional staff by implementing specific project

automation, standards, and a more thorough planning process

1/92 1/95 Account Manager

• Recognized as top revenue producer

10/90 1/92 Analyst

EDUCATION

J. L. KELLOGG GRADUATE SCHOOL OF MANAGEMENT

NORTHWESTERN UNIVERSITY Evanston, Illinois

• MBA with focus in Marketing and Health Services Management

• Completed degree while working full time and financing 100% of education

UNIVERSITY OF MICHIGAN Ann Arbor, Michigan

• B.A. in Economics

• Selected for Executive Committee of Michigamua Leadership Society

David J. Shevock Page 4

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