Sri Anne
** ********* ***, **** *********, NJ Cell: 973-***-**** Home: 732-***-****
************@*****.***
Profile
Results Oriented IT Executive with significant leadership experience in
Application Development, Web and Mobile platforms for organizations
Business Experience
I have a broad range of experience, having worked in Manufacturing, Travel,
New Media, Entertainment, Airlines and News industries. My systems
experience includes secure B2B & B2C Portals, Mobile Portals, eCommerce
Systems, Social Media platforms, SEO, CMS, CRM and Identity Management
Systems.
Competencies
> Strong business acumen, gained by working collaboratively with senior
executives, subject matter experts, partners and vendors on end-to-end
solutions.
> Building high performance teams to capitalize on technology and create
innovative products and services. Implementing technology delivery
strategies to increase revenue through focusing on business value and
increasing efficiency in software development execution.
> Extensive experience in building and scaling offshore teams
> Implemented Agile development processes (SCRUM) for distributed
development teams.
> Culturally aware, having worked in Europe, India and US. Extensive
experience of working with offshore partners and teams.
Experience
05/2008 to Till Date
Senior Director, IT, PR Newswire, New Jersey, USA
> Accountable for technical execution for Product development initiatives,
ensuring engagements are scoped, executed and delivered according to
planned terms
> Full responsibility of all disciplines of Technology groups such as
Business Analysis, Software Development, Quality Assurance and Project
Management, leading global team of 40+ professionals.
> Working with functional heads to create technology and product roadmaps.
> Scope development, resource allocation, schedule and cost
estimation/planning for technology projects and phases involving
technology
> Perform build vs. buy analysis, identify and qualify vendors, negotiate
and formulate contracts and SLA's.
> Led and evangelized agile development processes across the company.
Transitioned 4 development teams to Scrum, coaching and mentoring teams.
Active member of team working on implementing Agile Product Management
Framework for PR Newswire.
> Managed for end-to-end delivery of several multi-million dollar projects
including: Creating a Social Media Monitoring platform, CMS
implementation, Identity Management System rollout, Deploying a specialist
Social network,Single Sign On system deployment, Mobile website launch,
Secure Customer portal launch, Search system deployment, e-Billing
deployment and several product upgrades, using .NET, Java, LAMP, Ruby and
Oracle Package technologies.
> Led efforts to reduce application infrastructure, which yielded 35%
reduction in infrastructure in 6 months
> Established goals for the user experience design, oversight on
Information Architecture and usability studies including card sort
exercises, design of personas, QFD and prototyping exercises with
customers
> Identify and implement SEO, web analytics and mobile strategies for PR
Newswire.
11/2005 to 05/2008:
Manager, Business Systems Group, PR Newswire, New Jersey, USA
> Managing a team of Business Analysts, oversaw for analysis activities at
PR Newswire for a number existing products and new initiatives,
effectively bridging business and technology.
> Worked with business leaders & partners to elaborate several new product
ideas, cross-functional process improvement initiatives, supported
business case development, making best practice recommendations to
influence project direction and managed stakeholder expectations.
> My role includes business process modelling and optimisation, planning
and overseeing analysis activities, workshop facilitation & documentation
of requirements using UML and managing project scope.
> Responsibility for ensuring the quality of deliverables. Created policies
to facilitate effective requirements gathering & documentation, monitor
quality of the outputs, and solicit feedback from stakeholders on the
effectiveness of the process.
> Managerial activities including responsibility for recruitment of the
team, identifying training needs, carrying out performance appraisals,
ensuring compliance with departmental procedures and preparing budget
proposals.
01/2004 to 11/2005
Development Manager, PR Newswire, Oxford, U.K
> Lead a team of Developers, responsible for the successful delivery of
enhancements to existing products and systems, working in conjunction with
the Business Analyst and Project Management teams.
> Architected large volume, scalable internet systems using frameworks and
technologies such as JSP, JSTL, Struts, Tomcat, Apache, Weblogic, JBoss,
Oracle and Hibernate.
> My role included elaborating requirements, designing solutions using
industry standard patterns and designs, creating UML Design artefacts and
keeping them up to date.
> Responsible for the recruitment of the development team. Conducted staff
appraisals and developed personal career plans for the team
> Successfully introduced and implemented standards for development
including Requirements Standards, Logging. Coding and testing standards.
09/2001 to 01/2004
Sr. Technical Analyst, HyByte Solutions and Services Ltd, London, U.K
> Leading a team of software developers, was responsible for the
successful development of various mobile applications and product
designs, working with vendors/partners including Vodafone, O2 & t-
Mobile using Java and J2EE technologies
> Pre-sales support, including new product presentations, assisting
marketing department in the product promotion process and helping
clients to understand and evaluate the company's products.
> Was involved in producing software blueprints for innovative projects
including m-commerce initiatives for local government in the UK.
> Convinced top level management of the need for a disciplined approach
to software development in the company, proposed and actively
participated in implementation of extreme programming.
07/2000 to 08/2001:
Software Executive, LBi Group, London, U.K
> Was a part of the development team responsible for designing and
developing high-performance B2C web sites including an eCommerce
system for an airline and an entertainment portal for a TV Channel
using Java and J2EE technologies
> Responsibilities included requirements elaboration, active
participation in technical architectural design and development of the
content management system used for the site and configuration
management.
> Participated in usability studies to evolve the interface to meet
accessibility and usability standards of clients.
04/1998 to 06/2000:
Software Engineer, InfoTech Enterprises Limited, Hyderabad, India
> Worked on the design and development of projects such as a Navigation
System for Palm Devices (C++/VC a Web based HTML Editor (Java), a
Timesheets System (Java, ASP), an ERP System (VB, Oracle) and an
Applicant Tracking System(VB).
> I was trained and was responsible of implementation of ISO 9001
standards across multiple projects in the company.
Formal Education and Professional Certifications
> MBA, Thames Valley University, London
> Bachelor of .Engineering (Computer Science and Technology), India.
> Certified Scrum Master
> Certified Six Sigma Green Belt
> PRINCE2 Certified Professional
> Sun Certified Java Professional
> ISO 9001 Trained
> Pragmatic Marketing Framework.