Project Manager Management

Bennett W. Schaumburg

**** ******* **. ************, ** 19103 / 865-***-**** /

*****************@*****.***

Accomplished, results-driven marketing professional with

project management background and experience delivering digital

MARKETING solutions that generate positive returns for clients and their

brands

EDUCATION

University of Pennsylvania

Philadelphia, PA

Post-Baccalaureate Pre-Health Science Program

May '08 - Aug '09

GPA - 3.03

University of Colorado at Boulder

Boulder, CO

Bachelor of Arts in Anthropology

Aug '03 - May '07

Cumulative GPA - 3.25 / Anthropology GPA - 3.5 / Dean's List - Fall

Semester 2006

PROFESSIONAL EXPERIENCE

Digitas Health

Philadelphia, PA Sr. Associate - Marketing

Mar '11 - Present

Account Associate - Marketing & Project Management

May '10 - Feb '11

- Operate as Account Manager/Sr. Marketing Associate for my brand's

professional and patient product web sites (faslodex.com/hcp and

faslodex.com) as well as the peer-to-peer educational web site

(azprocare.com). Assisted in developing the 2011 strategic digital

marketing plan for our brand including tactics (digital properties, CRM,

social media), messaging, media buy, paid search, SEO and database

management (segmentation strategy). Draft creative briefs, action forms and

change orders for all projects. Lead all client communication for my

projects effectively managing client expectations, discussing strategy and

resolving conflict.

- Assist in project management by drafting statements of work, managing

project plans, managing budget tracking, managing resource allocations and

managing risk. Assist in the management of scope, budget (> $1 mil) and

timing to deliver quality advertising (print ads, banners, emails) and web

properties (web sites, video, mobile apps) that are on strategy and to the

client's satisfaction. Manage client status report and lead weekly client

status meeting informing the brand team of project status.

- Partner with the creative and technology capabilities to create

advertising and build digital properties that are on strategy,

user friendly and engaging. Partner with media, SEO and analytics

capabilities to effectively target our patient and professional audiences,

optimize our digital properties for web search and track our metrics for

accurate and insightful performance reporting.

Digitas Health

Philadelphia, PA Associate Project Manager

Jan '10 - Apr '10

- Managed asset routing and archiving to ensure accurate and efficient

version control of deliverables. Maintained budget-tracking dashboard,

project plans, team's sharepoint web site, meeting scheduling and resource

allocations. Ran internal daily status meeting informing all capabilities

of the daily tasks and resolving any team conflict. Assisted the project

manager in managing scope, budget and timing in delivering quality projects

to the client's satisfaction.

OTHER

American Association of Advertising Agencies

Philadelphia, PA

Graduate of Institute of Advanced Advertising Studies Program

Jan '11 - Apr '11

- Selected by my agency, Digitas Health, to participate in a comprehensive

evening advertising program lasting 16 weeks. Worked with my team to

develop a total DTC ad campaign for the Axe Shower Gel brand and pitched

the work to the client.

SKILLS

General Business - Expert knowledge of Microsoft Office Suite (Word, Excel,

PowerPoint, Project)

Multimedia/ Design - Intermediate knowledge of Adobe Creative Suite

(Photoshop, Dreamweaver, Acrobat)

Web Programming - Basic knowledge of HTML and CSS

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