Design Project
Resume:
J ordan Clayton-Hall
U X Design / Creative Strategy
www.jordanclaytonhall.com
*****************@*****.***
OBJECT IVE
To improve human behavior through designing more reliable, delightful, and valuable systems of interaction, either in the
form of digital interfaces, products, services, environments, or entire ecosystems.
E XPER IENCE
Associate Experience Di rector - CP+B Eu rope, Gothenburg Sweden, 2010-present
-Led the international UX department and directed creative teams for all major European brand campaigns and ini tiatives.
-Played a key strategic role in successfully creating and selling international brand work to mul tiple clients and new business
p itches.
-Led and taught user-centered design capabili ties for cohesively integrating separate products into large-scale brand solutions.
-Juggled multiple projects for multiple clients in a fast-paced work environment involving many types of ideas, platforms and
media.
Clients: D iscovery Channel, Mi lka, Scania, Telia, Burger King UK
Senior Experience Designer - Crispin Porter + Bogusky, Boulder CO, 2008-2010
-Spearheaded the addition of UX design in advertising culture; making i t essential and fully-integrated into all agency projects.
-Buil t the UX department from 3 to 30 people and introduced new design methods that were implemented cross-agency for all
clients.
-Designed and built 2 of Burger King’s all-time most successful interactive advertising ini tiatives; Whopper Sacrifice and
W hopper Virgins.
-Created Oldnavyweekly.com from concept to delivery; the fi rst digital circular of i ts kind generating millions of dollars in
monthly revenue.
C lients: O ld Navy, Coke Zero, Guitar Hero, Best Buy, Jose Cuervo, Burger King, AMEX
Multidisciplina ry Designer - F reelance, Shelbu rne VT, 2006-2008
-Ent repreneurially founded and led my own successful freelance design business and consultancy; pitching, creating, and
delivering all of the creative, design, and strategy work.
-Personally sought-out and won various clients; handling complex logistics, ensuring on-time project delivery that surpassed
expectations.
-Cross-pollinated my design skills and offerings through successfully taking on mul tiple UX, Information, Interactive, Fashion,
A rchitectural, Graphic and Identi ty Design projects.
C lients: B urton, Nova Natural, Pure Wellness, Avian Resources, VWAC
I nformation Designer - Xplane, San F rancisco CA, 2005-2006
-One of three designers that was specially selected directly after graduation to start and pilot Xplane’s satelli te design office in
San Francisco.
-Spearheaded ideation, idea architecture, and interactive development of visual explanations for our client’s complex
communication needs.
-Proved that creating information design solutions internationally in an integrated process was less expensive, quicker to
p roduce, and ultimately more effective.
I n teraction & I ndustrial Designer (work co-ops), Gulfstream Aerospace & Volkswagen, Savannah GA, 2004
-Gulfstream- Specially chosen out of 200 students to analyze the user interactions of Gulfstream's private jets (including a
research f l ight).
-Gulfstream- Worked closely with aircraft designers, engineers, executives, and users to create real solutions for the interior
f l ight experience.
-VW- Led design and management for a 10-week concept car design-build project (the actual car was built from my original
chosen design).
-VW- Successfully delivered the fully functional car to VW that currently remains on display in their showroom at their
Savannah dealership.
EDUCAT ION
BFA, Savannah College of Art and Design, 2001-2005
-Major: Industrial Design, M inor: In teraction Design
-Cum Laude; Major GPA: 3.9, Academic GPA: 3.5
-Honored Member of the Tau Sigma Delta Society of Architecture for outstanding achievement in Industrial Design.
ABIL I T I ES
Strategic Planning / Idea Architecture
Trend Analysis / Ethnography / Contextual Inqui ry
Business Analysis / Auditing
Social Design / Game Mechanics / Behavioral Economics
Brainstorming / Rapid Visualization / I l lustration
Personas / Scenario Development / Storyboarding
Data-Modeling / Ecosystems / Customer Journeys
Wireframing / Infographics
Digital and Physical Prototyping
User-Testing / Design Evaluation
B asic understanding of Materials, Construction and Manufactur ing
Project Scoping and Coordination
E xperimental Design Processes
SOFTWARE: Adobe InDesign, I l lustrator, Photoshop, Omnigraffle, Alias StudioTools, Cobalt, i Movie, Flash, Dreamweaver,
M icrosoft Office, iWork, Silverback, Basic HTM L. F luent using both Mac and Windows OS's.
MED IA: Websites, Games, Mobile web, iPhone apps, Android apps, iPad apps, DOOH displays, Facebook Apps, Rich media
banners, Products, Services, Experiential, Outeractive, Social integrations, full customer journeys and brand ecosystems.
AWARDS
-2010 Clio Awards, Bronze, Oldnavyweekly.com - Old Navy
-2010 Effie Awards, Silver, Whopper Sacrifice - Burger King
-2009 Cannes, Ti tanium, W hopper Sacrifice - Burger King
-2009 Clio Awards, Grand Clio, Whopper Sacrifice - Burger K ing
-2009 London In ternational, Grand L IA/Gold, W hopper Sacrifice - Burger K ing
-2009 Effie Awards, Grand Effie, W hopper Virgins - Burger King
-2009 London In ternational, Bronze, W hopper Virgins - Burger King
-FWA Favorite Website Award, January 18, 2010, Facial Profiler - Coke Zero
-FWA Favorite Website Award, July 25, 2008, Rooftop Racer - Coke Zero
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