CYNTHIA DRASLER
**** *. **** **** #***-*** ( Phoenix, AZ 85032
602-***-**** (cell)
********@**********.***
Over 20 Years of Building Growth and Profits in Competitive Markets
Highly accomplished, results-driven, and bottom-line oriented management
professional offering more than 20 years of dynamic career encompassing
strategic sales/marketing plan development and execution, coaching and team
performance development, and client relationship management.
> Proven ability to effectively manage and grow sales in a large
geographical territory by building strategic relationships with key
sales accounts. Successful experience in providing leadership and
innovation in key account development, management, and expansion,
consistently broadening customer base and channels of product
distribution.
> Highly focused and results-oriented in managing complex, deadline-
driven sales efforts. Strong in consultative sales, needs
identification, proposal preparation, formal presentations before
decision-makers, closing, follow-throughs, and client advocacy.
> Demonstrated abilities in building and motivating top-level teams to
consistently meet/exceed goals that contribute directly to bottom-line
results. Excels at identifying ways to improve the sales force using
training, establishing performance metrics, and improving strategic
positioning.
CORE STRENGTHS
Tactical Alliance / Partnership Development
Growth Management and Territory Leadership
Total Account Relationship Management
New Account Development / Lead Generation
Competitive and Strategic Planning
Product and Sales Training-All Levels
High-impact Presentation and Public Speaking Skills
Negotiation, Persuasion, and Closing Skills
Consultative Selling Techniques
New Product Launch
PROFESSIONAL EXPERIENCE
WORLD NUTRITION, Scottsdale, AZ
Account Manager February 2011-Present
Responsible for growing existing accounts and developing new
accounts.
EDWARD JONES INVESTMENTS
Branch Office Administrator, Scottsdale, AZ
September 2010- February 2011
Responsible for managing all aspects of the office and investment
paperwork submission and client relations. Finished one year training
program in three weeks and passed the required test the first time.
Received a $500.00 bonus for this accomplishment.
INCYNC, INC., DBA ORGANIC EXCELLENCE, Phoenix, AZ
Owner and Founder of Organic Excellence - Founded December 1999 - Sold
September 2008.
. Responsible for complete development cycle of Organic Excellence, from
its start-up phase through launch, including product research, product
positioning, sales forecasting, operational planning, product
implementation, and marketing launch planning and execution.
. Provides leadership, vision, and oversight for business operations,
including strategic planning, day-to-day operations, financial
administration, project management, contract negotiation, and personnel
recruiting and management.
. Oversees the development of short- and long-term strategic marketing
communications for Organic Excellence including designing product labels
as well as creating and upgrading website to expand product's web
presence.
HEALTHY LIVING IS EASY RADIO SHOW January
2003 to December 2010
Creator and Host
. Created and Hosted the Healthy Living Is Easy Radio Show and
HealthyLivingIsEasy.com web site to educate people about natural healing
modalities and methods.
. The show was broadcast through ContactTalkRadio.com and heard live from
11 - Noon Pacific Time on Mondays on 106.9FM in Seattle and on the
Telstar Satellite System. The Healthy Living Is Easy Radio show had
approximately 180,000 listeners.
PRODUCTS OF NATURE
March 1996 to December 1999
Owner
. Acquired business rights to Western U.S. for Products of Nature;
performed a wide range of operational functions for the wholesale mail
order business, from financial management and capital planning, through
business development, promotions, and client relations, and to contract
negotiation and sales closing.
. Handled human resources duties that include recruiting, staffing,
orientation, and retention of employees, conducted performance reviews,
created personnel policies and procedures, and made key personnel
decisions such as promotions, discipline, and termination of staff.
BRISTOL-MYERS SQUIBB ONCOLOGY DIVISION, Phoenix, AZ
Oncology Territory Manager / Sales Trainer
. Handled complete sales cycle for BMS Chemotherapy drugs, from initial
contact with Oncologists within the five-state territory (AZ, NM, west
TX, Southern NV, UT), to sale closing, and to account management.
Spearheaded the development of lead generation strategies, cultivated and
maintained profitable relationships with healthcare professionals, and
gave presentations to key decision makers to promote products.
. Also served as Western District Sales Trainer for 7 years, educating and
training new and existing employees regarding products, point of sales,
and optimal selling strategies to maximize their potential and to
facilitate higher productivity and revenues.
ICI AMERICAS (ASTRA ZENNICA), Phoenix, AZ
Pharmaceutical Representative
Initially hired as a General Pharmaceutical Representative in Tucson, AZ
and was promoted to their Oncology Sales Representative covering Arizona,
New Mexico, West Texas, and Southern Nevada.
SEARLE PHARMACEUTICALS RESEARCH PARK, Skokie, IL
Teratologist - Toxicology Department: Product Safety Assessment Division
. Responsible for all duties included in a Teratology study; Teratology
studies are required toxicology studies that evaluate the drugs effect on
developing animal fetuses and are required for submission to the FDA for
new drug approval.
EDUCATION/ LICENSES
ARIZONA DEPARTMENT OF INSURANCE:
ACCIDENT/HEALTH PRODUCER; LIFE PRODUCER LICENSE EXPIRES: 4/30/2013.
LICENSE NUMBER: 961817
CASUALTY/PROPERTY PRODUCER EXPIRES 4/30/2014
LICENSE NUMBER: 961817
UNIVERSITY OF PHOENIX, Phoenix, AZ - 1987
M.B.A. degree in Management/Marketing
ARIZONA STATE UNIVERSITY, Tempe, AZ
B.S. degree in Biology
AWARDS AND RECOGNITIONS
. Recipient of Emily Gates Alumnae Achievement Award 2008; given to one Tri
Sigma Sorority alumnae nationwide each year that has been viewed as
having excelled in her business or profession and is making a positive
difference in her community.
. Featured in Time Magazine (May 2005), Investor's Business Daily (April
2005), Woman's World Magazine (June 2005), Arizona Republic Newspaper
(January 2005), BizAZ Magazine, The Phoenix Business Journal (various
times) and others.
. Athena Powerlink Recipient- 2004 recipient; Recipients are selected from
woman-owned businesses in Arizona by the Phoenix Chamber of Commerce and
the ASU WP Carey School of Business and are awarded a panel of business
advisors for one year.
. Three time Recipient of Bristol-Meyers Squibb "Best Performer Award"
awarded to the top five sales representatives in the country every year.
. FastTrac Entrepreneur Program - Business Strategic Planning Instructor.
References furnished upon request.