Quality Assurance Project

Diane E. Sullivan

**B Cowell Street . Marblehead, MA 01945 . 781-***-**** .

*********@*****.***

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Qualified by: A strong visual sense, and the ability to translate

marketing ideas and design concepts across all organization

levels. Direct experience working in both agency and

corporate in-house art departments, applying a valuable blend

of skills, experience and knowledge in areas which include:

. Design Direction, Brand Development, Direct Mail, Advertising

Campaigns,

Collateral Design, Web HTML Design, Large Format

Displays and Event Planning

. Project/ Workflow and Vendor Management

. Strategic Account Planning and Budget Proposals

. Media Planning: Print, TV, Radio and Outdoor

Software: MS Office Suite (Excel/PPT/Word), Adobe Photoshop, Adobe

Illustrator, Quark Xpress, and InDesign

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Experience: Infinite Media Inc. Lynn, MA

Creative Marketing Director (2006-2011)

Infinite Media Inc is marketing communications firm with a strong

focus in the financial and

insurance industries, B2B and B2C.

Responsible for: Managing and directing a creative team, prioritizing

on-going workflow to maximize productivity on a multiple

project level under tight deadlines. Account management and

vendor negotiations, planning and budgeting. Maintaining and

evolving print/web media and trade relations for defined

clients. Writing and composing project proposals, analyzing

marketing plans, conceive and execute innovative response

driven solutions; devise and/or formulate all phases of a

creative campaign; marketing program or product presentation

as well as oversee brand evolution for a variety of small and

large client relationships working with internal and external

customers.

. Clients: finanical and insurance (Amica, Sun Life Financial,

MetLife, Laconia Savings Bank, Omgeo),

energy (Direct Energy Business, Constellation

NewEnergy), state (Commonwealth Corporation),

avaition (GE Aircraft Engines, Lockheed Martin),

outsourcing bpo (Stream Global Services)

Paul N. Williams Advertising, Inc. Marblehead, MA

Director, Creative Services (2000-2006)

Scope of responsibility for this established firm includes: creative

design and art direction, daily account management, agency

budgeting, strategic planning, writing and development of

new business proposals, brand development, market

positioning, program evaluation, print and media buying.

. Executed and managed projects including: direct mail, product

launches, national and local

advertising campaigns, brochures, corporate identity, package

design, and logo development.

. Clients: automotive (Porsche, Audi, Lamborghini, Land Rover,

Acura, BMW dealerships), marine

electronics (Northstar Technologies), home d cor (Rayburn

Hardware), food (Richelieu Products).

Casey & Company Portsmouth, NH

Art Director / Account Director, Microsoft Account (2000)

Responsible for art direction, design and oversight of the

completion of direct mail, product launches, brochures, and

advertising campaign projects, primarily for Microsoft

account.

. Collaborated with copywriters and account service personnel to

determine brand strategies,

client expectations, and concepts to produce creative,

innovative solutions.

NutraMax Products Inc. Gloucester, MA

. Recruited by NutraMax to create, build and manage an in-house

art department with an annual

budget of $1 million and three staff.

Art Director / Manager, Graphic Arts (1993-2000)

Responsible for project leadership and packaging design, including:

creative concepts, brand strategies, artwork production,

schedule, status reporting, deliverables definition and

accomplishment, client/project team coordination and quality

assurance. Designed and packaging graphics, cross-product

promotional material, and product displays for the company's

private label SKU and branded licensed SKUs for United Media

and Warner Brothers.

. Collaborated with the President and VP of Marketing to write,

design and produce the

corporation's annual reports.

. Worked directly with purchasing agents and plant managers from

the company's four

manufacturing divisions to coordinate printing schedules,

price structures and delivery dates.

. Developed workflow information systems to traffic artwork;

established an artwork approval

system and electronic library that met with quality assurance

standards and FDA guidelines.

Education: Bridgewater State College Bridgewater, MA

B.A., Fine Arts (1987) Concentration: Graphic Arts

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