Sales Manager

Patrice Caputo

**** ***** **** ** ******, AL **609

405-***-**** *************@*****.***

Work Experience

OnMedia Advertising

Springfield, MO

Director of Sales ($6 million in Revenue)

October 2010-

May 2011

. Manage an office of 15 employees including 1 sales manager, 8 account

executives, Production, Traffic, IT Dept and Marketing/Research

Departments.

. Coaching, budgeting, forecasting, pricing and inventory management and

training

. Q4 2010 office finish to goal 115%, Q1 2011 office finish to goal

100%.

Cox Media (Cox Communications)

Tucson, AZ

Local Sales Manager ($13 million in Revenue)

October 2005-October 2010

. Manage yearly local budgets for an office of 9 account executives

utilizing training, one on one coaching, budgeting, forecasting,

pricing, trade and inventory management skills. Team Finish to Q2-2010

Goal-116%; Team Finish YTD 105%. 15% increase year over year.

. Advanced Advertising- Manage Interactive, Video on Demand, Mobile

Texting product lines and Cox.net including training of Advanced

Advertising Specialist and Account Executives.

. Cox Communications/Operation Synergy- Actively cultivated first cross

departmental leads group in Cox Communications between Cox Business,

Cox Residential, Cox Media, Community Relations/Government Affairs

Q3- 2006 Cox Media Smarter Strategy Award; TYD- 2010 New Business

Revenue-140k.

. Hispanic Market advertising- Manage Hispanic Market Initiative to

increase Hispanic Market revenue through selling core/Hispanic

networks, Hispanic Market packages and partnering with Cox Community

Relations Team and various Hispanic Market Organizations.

. Program Time/Per Inquiry-Manage direct response, satellite vendors and

short/long form per inquiry companies to maximize unsold inventory.

. Southern Arizona News Network- Launched June 2007 with the partnership

of KVOA (NBC Affiliate) and Cox Communications. Created all sales

material needed for sale of the network, negotiated satellite bids for

overnight programming, hired and trained SANN AE and Core Account

Executives.

Cox Media (Cox Communications)

Baton Rouge, LA.

Associate Sales Manager

July 2005-October 2005

. Responsible for assisting with Fast Track (new hire training for Cox

Media Corporate), the Media Sales Institute program, field training

and special projects designing/delivering nationwide sales education

material and other training initiatives for Account Executives,

Account Coordinators, Local Sales Managers and General Sales Managers,

all the while learning the tasks pertinent to becoming an LSM through

formal and informal management training including but not limited to

budgeting, forecasting, coaching and coordination of

traffic/production orders.

Cox Media (Cox Communications)

Baton Rouge, LA.

Account Executive

August 2003-July 2005

. Enthusiastic, creative team player with strong problem solving and

organizational skills.

. Responsible for developing and servicing regional and local clients in

an extremely competitive environment.

. Created and facilitated "The Boiler Room."- an ongoing training class

geared towards helping new/senior account executives overcome

challenging situations through group interaction and shared

experiences.

. December 2003-Winner of Greatest Percentage added to Budget.

. April-December 2004 Highest Percent to Budget.

. Winner of Highest Percent over 2004 Annual Budget Stretch Goal -116%;

128% budget for 2004.

. Developed 63% of Annual Budget in New Business-office average 37%.

. In 2004 experienced 133% total growth, while office average was 33%-

with just under 50 billing accounts.

. Highest percent over budget for 1st Quarter 2005-170%- Achieved 2005

Annual Budget by July 2005.

. Exceeded monthly sales goals 17 consecutive months.

Aegis Mortgage

Baton Rouge, LA.

Senior Loan Originator/Sales

May 2002-August 2003

. Top producer in Branch 2072 six consecutive months.

. Top producer in company from 0-4 months of hire.

. In charge of business relations with First American Credco, whereby I

initiated and completed all necessary credit updates for Aegis

Mortgage's Centralized Office.

. Senior loan originator and Team Leader responsible for coaching new

hires using shadowing techniques and role-playing.

. Wrote training material and taught loan originators on "Successful

Disclosure Techniques."

Homeowner's Loan Corporation

Baton Rouge, LA. Loan

Originator/Sales

January 2002- May 2002

. Interviewed potential clients and analyzed their current financial

situations in order to place them in an investor credit rehabilitation

program.

. Taught nonconforming clients how to organize their finances to improve

their credit situations.

. Performed all responsibilities of the loan process from origination to

closing.

Wells Fargo Financial

Baton Rouge, LA.

Credit Manager/Sales

May 2001- January

2002

. Maintained Top 5 Regional Sales Ranking in Alabama-Mississippi-

Louisiana-Florida Territory.

. Winner of National Home Equity Sales Contest for highest revenue

generated in the Nowline product.

. All-Star Performer for eight consecutive months.

The Asthma and Allergy Institute

Mobile,

AL.

Marketing/Electronic Media Coordinator

May 2000-May 2001

Restructured and digitized multimedia department, complete with

employee training utilizing Microsoft Office.

Headed Research Study media campaign that achieved a net revenue of

$200,000.

Implemented Electronic Media Strategy.

KLSU 91.1 FM

Baton Rouge, LA.

Sales Director/Radio Personality

Spring

1997-Spring 2000

. Sold highest amount of Back to School advertisement.

. Produced mid-morning show and assisted in radio promotions through

ticket giveaways and remotes.

. Active participant in Habitat for Humanity.

Royalty Records

Baton Rouge, LA.

College Marketing Representative

Spring 1999

Atlantic Records

New Orleans, LA. College Marketing and Promotional Representative

Fall 1998

Sony Music

Santa Monica, CA.

Internship in Marketing and A&R Department

Summer 1998

Whisky A Go Go Santa

Monica, CA.

Talent Buyer

Summer 1998

Immortal/Epic Records

Baton Rouge, LA.

College Marketing Representative

Spring 1998

Education

Louisiana State University: B.A. Electronic Media; Minor: Business

Administration- May 2000

Overall GPA: 3.81; Major GPA: 3.91; Minor GPA: 4.0, Cum Laude

Computer Skills

Word Processing, Microsoft Word, Microsoft PowerPoint, Microsoft Excel,

Microsoft Access, Microsoft Outlook, Calyx POINT, NetOxygen, Strata-View

32, CMR.

Honors

. 1st Quarter 2008 Cox Media Smarter Strategy Award-Let's Make the

Quarter Sales Contest

. 3rd Quarter 2006 Cox Media Smarter Strategy Award - Cox

Communications/Operation Synergy

. 2004 CAMY Award winner for Rookie of the Year for the state of

Louisiana.

. 2004 CAMY Award Finalist for Innovator of the Year for the state of

Louisiana.

. 2004 CAMY Award Finalist for Extra Mile for the state of Louisiana.

. YMCA-Board of Directors- Manship Branch

. USA President's Scholar

. LSU Academic Transfer Scholarship

. Golden Key National Honor Society

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