Tanya Bui
** *********, ******, ** *****
(***) *66–7237 • **********@*****.***
Marketing Assistant
Sales • Social Media • Public Relations • Strategic Marketing • Event Planning
Work Experiences
Lakeside Cosmetic Dentistry Orange, CA September 2008 – Present
Marketing/Administrative Assistant (Part time)
• Created marketing and advertising campaigns to increase customer base across various demographics
• Demonstrated sales and good customer service by sending patients reminders, special discounts and
limited-time promotions through email blasts, flyers, and direct marketing.
• Effectively utilized online and local advertising while remaining within a year’s given budget
• Coordinated and organized booth at tradeshows events located in medical and professional centers
Ezekiel Clothing, Irvine, CA
In-House Sales and Marketing June 2009 – April 2011
• Responsible for generating all of Women’s sales within the California region and seeking new accounts
• Coordinated sales meetings, marketing events, and attended all regional tradeshows
• Managed social media sites (i.e. Ezekiel’s blog, Facebook, Twitter) and updated new contents regarding
special sales, promotions, and free giveaways, which resulted in a 10% fan base increase per week
• Visual merchandised at local retail stores to ensure that products are presented in an appealing manner
• Educated all store personnel and managers about Ezekiel’s new product launches
• Maintained good rapport with magazine editors to ensure consistent brand coverage by providing catalogs
and samples for new collection releases
• Assisted with styling and preparing outfits for models at photo shoots, fitting sessions, and events
• Created surveys, flyers, in-store promotions and various marketing tactics to drive customer sales
• Worked closely with college campuses to seek opportunities for increasing brand awareness
UCLA Daily Bruin Newspaper, Los Angeles, CA
Advertising & Marketing Intern September 2008 – June 2009
• Collaborated with 5 interns to identify clients’ cost limitations and successfully created advertisements
within the given budgets
• Utilized social media and effective face-to-face consumer interactions, which resulted in recognition as
the top three accounts with the highest sales volume
Lifted Research Group (LRG), Lake Forest, CA
Office Assistant September 2007 – March 2008
• Contacted vendors for reminders of expected shipments and number of orders
• Assisted with sales at sample sale events, which resulted in high profit volume
• Performed administrative duties: Data entry, filing, copying, answered phone calls and mailed invoices
Nordstrom, Brea, CA
Fashion Board Intern September 2005 – September 2007
• Gathered updates of recent trends on the market to be discussed in monthly meetings
• Organized and participated in promotional events, sales, and fashion shows
• Researched and gained informative updates on the company’s biggest competitors
Skills
• Bilingual: Fluent in English and Vietnamese
• Typing proficiency at 70 wpm
• Punctual, self-driven, detail-oriented, and exceptional organizational skills
• Excellent interpersonal skills and strong verbal and written communication
• Skilled with Microsoft Words, Excel, PowerPoint and Adobe Photoshop
Education
University of California, Los Angeles (UCLA)
• Bachelor of Arts, Mass Communication Studies June 2010