Account Executive Assistant

natalie arnold

*** ******* ***., ***. **, Brooklyn, NY 11211 • C: 347-***-**** • E: **.*******.*****@*****.***

experience

RESOLUTE COMMUNICATIONS • New York, NY Jan. 2010

Present

Assistant Account Executive • Salix Pharmaceuticals, Forest Laboratories, DSM Nutritional Products

• Develop communications recommendations around data publicity, regulatory milestone and social

media initiatives

• Develop media materials for use in pitching a variety of media, including press releases, key message

tracks, Q&As, fact sheets, pitch letters and media lists

• Provide on site and remote support at FDA advisory committee hearings and national/international

medical conferences

• Assist in the development and presentation of social media program tactics for client brand plans and

new business pitches

• Developed and presented corporate training, offering a social media overview, identifying new social

media tools and demonstrating their value to enhance PR programs

• Maintain relationships with third party partners on behalf of clients

• Responsible for preparing teams for client status and brand planning meetings, ongoing maintenance

of project status grids and timelines and developing monthly activity reports

• Compile and submit daily media monitoring reports to clients on deadline

• Manage interns and oversee transition of new hires into office and account roles

MARCY BLUM ASSOCIATES • New York, NY May 2008 – Dec. 2009

Assistant Event Producer

• Wrote proposals for new clients and vetted new venues, vendors and products for clients and events

• Managed preparations and execution of events, including guest transitions, vendor and client

scheduling, vendor/client/guest transportation and set construction

• Instructed owner on use of new media including Twitter, Flickr and WordPress blog

• Selected event images to pitch to national publications and created storyboards, props, and table

settings for use in television segments, national publications and for pitching new clients

• Developed vendor payment schedules and compiled expenses for final client billing

INTERNSHIPS • Hartford, CT May – Aug.

2007

The Kotchen Group • Public Relations Intern

Connecticut Public Television • National Communications Intern

natalie arnold

189 Bedford Ave., Apt. 11, Brooklyn, NY 11211 • C: 347-***-**** • E: **.*******.*****@*****.***

• Researched and proposed new products for media tours

• Drafted press releases and pitched national newspapers for potential product placements and event

calendar posts

• Wrote e blasts and press releases for newly developed television shows

• Researched national initiatives for community/educational outreach department

education

S.I. NEWHOUSE SCHOOL OF PUBLIC COMMUNICATIONS • Syracuse, NY May 2009

Syracuse University

B.S., Public Relations (Cum Laude)

Minor: Italian Language and Literature

Relevant Coursework: PR Campaigns, PR Management, Sports PR, PR Writing & Research, History of

Fashion Design, Communications Law, News & Magazine Writing, Global Advertising,

Entrepreneurship, Graphic Design

skills

Conversational Italian • Cision, Factiva, MediaAtlas, LexisNexis, MarketLine Databases • AP Style •

Adobe Creative Suite 4 • Microsoft Office Programs • Mac & Windows Operating Systems • Social Media

Expertise: Facebook, Twitter, WordPress, FourSquare, Flickr • Basic HTML

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