Sales Manager

Ryan Swan

**** ****** *** ********, ** *****

***8. **********@*****.***

SUMMARY

Driven leader with a proven track record solving complex problems,

streamlining processes and partnering with business leaders to improve

business results, seeking leadership role with a cutting edge technology

company

EXPERIENCE

Director of Planning & Analysis - Symantec Corporation

May 2010 - present

Manage planning & analysis for $1.6B eCommerce organization. Identify

sales opportunities thru data analytics.

. Develop comprehensive sales forecasting process and modeling to

accurately predict $30M in weekly revenue broken down to product,

channel & country. Accuracy within 1% of forecast.

. Develop and report trended KPIs for organization to identify critical

sales improvement opportunities

. Drive comprehensive dashboard reporting enabling extensive trend

analysis at country level to more easily and effectively drive local

market strategy decisions.

. Partner with regional sales teams to implement programs to capitalize

on identified opportunities.

. Lead strategic initiative planning to develop and implement plans for

medium and long term growth

. Drive pricing decisions to maximize customer retention and revenue per

user

Sales Controller - Symantec Corporation

April 2007 to May 2010

Lead a team of financial analysts managing P&L for $2B Consumer Business

Unit to maximize revenue and profitability. Actively partner with business

unit leaders to provide business decision support highlighting important

trends and opportunities and recommend effective deal structures to

maximize business results all while ensuring financial compliance and

control.

. Develop performance metrics dashboard to drive sales strategy across a

multi-channel global sales organization - channels include Retail,

eCommerce and OEM partnerships. Metrics include customer acquisition

cost/profitability, customer lifetime value, channel profitability,

pricing scenarios, return on investment, deal profitability and trend

analysis to prioritize customer acquisition and retention strategies.

. Lead deal planning and analysis for OEM sales team. Partner with OEM

sales to create optimal winning deal structures.

. Manage overall partner rebate programs to drive maximum revenue and

profitability via partner channels - efficiency improvements drove

$20M of increased profitability without sacrificing revenue.

. Develop sales forecasting models and analytics to measure and project

success of sales strategy

. Partner with BU leadership to set pricing strategies that maximize

both short term and long term business objectives

. Optimize business processes to streamline operations - implemented

globally consistent quote to cash process, consolidated fragmented

data reporting into a single database, instituted formal deal pipeline

review

. Develop compensation plans for sales staff across multiple lines of

business to effectively drive sales goals

. Consistently deliver quarterly expense forecasts within 1% variance -

with full compliance to GAAP and SOX

. Awarded 2008 team MVP for Consumer Business Unit Controllership

Finance Manager - Symantec Corporation

November 2004 to April 2007

Managed $380M annual budget for the marketing organization, focusing on

strategic planning and analysis to maximize revenue return on marketing

activities. Provided business decision support to Chief Marketing Officer

and VP leadership team.

. Consistently delivered quarterly financial forecasts within 1%

variance - with full compliance to GAAP and SOX

. Provided high-level decision analysis supported by financial models

designed and managed to analyze ROI options for various Marketing

programs

. Lead vendor consolidation and cost efficiency task force generating

$6M annual savings - task force success recognized by CMO

. Ensured financial control and compliance around 4 large-scale software

development CIP projects totaling $20M designed to enhance Symantec

customer experience

. Developed training curriculum for formal finance training program

required of all Marketing employees. Conduct regular trainings to

ensure 100% certification of Marketing organization.

. Awarded 7 outstanding performance awards

Sr. Financial Analyst - Kaiser Permanente

September 2002 to October 2004

Managed $230M annual budget for San Francisco Medical Center and provided

strategic planning and analysis to maximize both profitability and patient

access.

. Developed forecasting models to project and optimize profitability,

resource utilization and capacity

. Partnered with department managers and physician chiefs to maximize

balance between patient access and profitability

. Utilized SAS & SQL programming skills to create and implement complex

data mining programs to analyze financial and operational performance

. Managed P&L for elective medical services programs to drive efficiency

& profitability

. Prepared and presented to Medical Center Executive staff monthly

dashboard reporting of financial and operational performance

highlighting efficiencies to be gained

Division Finance Manager - San Jose Mercury News

December 1997 to September 2002

Managed $50M annual budget, provided strategic planning and analysis for

300-person Editorial Division.

. Developed and implemented resource optimization models to maximize

operational expenses and editorial space

. Created investment models for new product offerings to define most

effective go to market strategy. Models included analysis of pricing,

revenue, distribution, operating costs and profitability over 5 year

period

. Led cross-divisional team to customize new reporting systems to meet

divisional requirements

. Prepared and presented monthly financial metrics to Division

Executives highlighting efficiencies to be gained

. Led divisional cost savings initiative generating $4M annual savings

. Supervised diverse 12 person Editorial support staff

. Developed and enforced new procurement policies to ensure financial

control

. Monthly auditing of procurement card spend to ensure compliance

EDUCATION

University of California, Davis - Bachelor of Science, Managerial Economics

SKILLS SUMMARY

. Advanced Excel, Access and PowerPoint skills

. Oracle Financial applications

. Hyperion Planning and Essbase

. Salesforce.com

. SAS and SQL programming languages

. Visual Basic

REFERENCES

References Available Upon Request

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