Sales Customer Service

**** ******* ** . *******, ** *****

Phone 310-***-**** . E-mail **********@*****.***

Joanna B. Duff

SOFTWARE PROFICIENCY

Microsoft Office (Excel, Word, PowerPoint)

Google Tools (Web Analytics, Adwords, Webmaster Tools)

CRM (Salesforce, Loopfuse)

Social media (Facebook, Twitter, Linkedin, Del.i.cious, Digg,

Reddit)

Content Management Systems (Wordpress, Blogger, Drupal)

Web Development Languages (HTML, CSS)

Programming Languages (familiar with PHP, Python, JavaScript)

Development Tools (Eclipse, Subversion, GitHub)

Work experience

Integrated Marketing Consultant, Silicon Spark (Independent

Contractor)

Atlanta, GA, 2009 - Present

Launched/relaunched 7 companies to market on the web, including

creating/updating all web content, search engine optimization,

usability, and email campaign development and promotion.

Responsible for delivery on all BtoB demand generation campaigns

for two large technology companies, including website development

and Loopfuse & Salesforce extensions.

Develop operational, executive, and marketing reports and

dashboards in Salesforce.

Marketing Associate, Viacube

Atlanta, GA, 2008 - 2009

Played integral role in the formulation and execution of the

sales and marketing strategy and key messaging for a highly

technical, Internet-based product.

Wrote content for product overview videos for use on landing page

and at 2008 Consumer Electronic Show booth.

Conducted research and developed supporting sales and marketing

materials.

Analyzed current and future trends in technology for team review.

Marketing Campaign Manager, Resource Nation

San Diego, CA, 2007 - 2008

Managed "Start Me Up" campaign to generate qualified leads,

including structure of program, distribution of newsletter, and

organizing data.

Created, uploaded, and formatted web content for SEO page

rankings using content management system.

Wrote content for client and vendor newsletters and managed

distribution lists.

Account Executive & Corporate Communications, Wireless Watchdogs

Los Angeles, CA, 2005 - 2006

Analyzed and interpreted data from wireless bills and

communicated results in presentation form with clients.

Assessed wireless needs of two Fortune 500 companies for

formulate proper strategies to improve productivity using various

wireless tools.

Oversaw and improved the day-to-day servicing of accounts by

supervising customer service department's response to 100

different client divisions.

Editor and writer of company's monthly telecommunication industry

newsletter, distributed to over 200 companies nationwide.

Market Area Manager, MPI

Los Angeles, CA, 2004 - 2005

Integral part of design and execution of start-up's sales

processes and structure, including writing sales pitches and

presentations.

Completed sales presentations to key decision makers at

automotive dealerships all over Southern California.

Worked directly with senior management to create a sales strategy

in order to generate warm leads using a Direct Mail campaign.

Chosen to represent company at 2005 National Automotive Dealers

Association trade show in New Orleans.

Account Representative, Athens Banner-Herald

Athens, GA, 2003 - 2004

Implemented creative sales strategies to generate more sales

revenue.

Involved in creative design of advertisements and campaigns.

Increased "New Car Intro" section by 40% over previous year's

sales.

Education

1998-2003 University of Georgia Athens, GA

BBA, Marketing/Mass Communication

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