Sales Manager

MARC EDWARDS

*** **** ***** ****** ( New York, NY 10030

212-***-**** - H ( 917-***-**** - C ( **********@*******.***

PROFILE Experienced self-starter with proven track record of success in

sales.

Excellent communication, presentation, organizational and

leadership skills.

Dedicated team player with a positive attitude, exceptional

instincts and strong work ethic.

PROFESSIONAL EXPERIENCE

Red Egg Partners

7/2009 -

Present

Account Executive,CineSport LLC

. Ad inventory sales for newly launched CineSport online sports video

platform syndicated to 70+ media web sites in 15 of the top 25 DMAs (8 of

the top 10). CineSport is currently ranked as the eighth most trafficked

sports video provider in the US (comScore), with 9.9 million uniques and

46 million page impressions monthly.

. Prospecting, market development and consultative selling of integrated

online media sponsorship packages to select ad agencies and direct to

client.

BET Networks

1/2008 -

7/2009

Account Manager, BET Digital

. Ad inventory sales for entire digital platform portfolio, including

BET.com, BET Mobile, BET On Demand, and the BET Vertical Ad Network

(represented sites include Bossip.com, AllHipHop.com, MediaTakeout.com,

HipHopDX.com, AmberMag.com, HoneyMag.com, AALBC.com, Tagged.com and

others with an aggregate reach footprint of eighteen million unique

visitors and over one billion page views).

. Consultative selling of integrated online media and cable television

sponsorship packages to select ad agencies and direct to client,

including: Akademiks, Uniworld Group Detroit (Ford), Universal McCann

(Bacardi), Citi Trends and KSL Media (Grey Goose).

MTV Networks

National Account Manager, Vh1 Soul

1/2007 - 9/2007

. Prospected, developed, sold and expanded client base over national

footprint for newly launched digital-tier cable network.

. Conceived marketplace positioning and authored team sales presentation.

Account Executive, Vh1

9/2003 - 1/2007

. Sold advertising inventory for on-air portfolio, including Vh1, Vh1

Classic and Vh1 Soul. Covered Tennessee territory for two-year period,

increasing sales by 23%. Three-year sales total: $54 million.

. Consultative selling of integrated online media and cable television

sponsorship packages to senior level executives at select ad agencies and

direct to client, including: Media Edge, PHD USA, Weiden & Kennedy, Old

Navy, Gap, Reebok, Foot Locker and Ruby Tuesday.

Manager, Pricing & Inventory, MTV

3/2003-9/2003

. MTV, MTV2 ad schedule stewardship.

Hue - Man Bookstore

Sales Supervisor and Marketing Manager - NY, NY

2/2002 - 3/2003

. Supervise staff of 12 sales associates and oversee daily business

operations

. Forecast monthly sales and assign individual revenue budgets per

associate

. Spearhead development of store web site and other creative marketing

efforts/promotions for maximum impact

. Generate sales and marketing reports; evaluate programs and plan future

projects

MARC EDWARDS

Continued...

212-***-**** - H ( 917-***-**** - C ( **********@*******.***

Open Source Development Network (OSDN)

Regional Sales Director - NY, NJ, CT & PA

8/1999 - 9/2001

. Consultative selling of integrated online and print media sponsorship

packages to senior level executives at select ad agencies and direct to

client, including: Fuel NA, Active Media, Ziff Davis Internet, Intel, IBM

and Sony

. Managed inside sales partner and assisted with identification of

territory prospects, while maintaining relationships with upper-level

decision-makers at client/agency

. Improved company ad sales revenue for assigned territory 128% year-to-

year

Reciprocal, Inc.

Partner Relationship Manager

11/1997 - 8/1999

. Served as company interface and primary executive resource for music

category clients

. Documented and communicated client requirements

. Fostered strong working relationships between Reciprocal departments and

client departments (training, reporting, engineering, marketing)

. Advocate for client needs

. Worked to grow clients' business thus driving revenue through Reciprocal

Turner Broadcasting Sales, Inc.

Account Executive, CNN Newsgroup

3/1992 - 9/1997

. Sold advertising inventory for entire newsgroup portfolio, including CNN,

Headline News, CNNfn, CNNSI, CNN Airport Network, CNN Interactive, Better

Health Network and CNN International. Covered Eastern Pennsylvania

territory for two-year period, increasing sales by 23%. Five-year sales

total: $53 million.

. Consultative selling of integrated online media and cable television

sponsorship packages to senior level executives at select ad agencies and

direct to client, including: FCB, Lowe & Partners, Mediavest, Mercedes

Benz, Kraft General Foods and Unisys

. Directed select group charged with sales force preparation and CNN

Networks positioning for 1997 Upfront

. Guest lecturer to TBSI Sales Training Program, 1996-97

Account Executive, TBS Local Sales

10/1988-3/1992

. Sold Atlanta market advertising inventory for TBS Superstation. Achieved

122%, 111% and 117% of sales budgets while successfully developing new

business from Federal Express, Canon, Nike and BMW accounts.

. Wrote bi-monthly sales mailers utilized by entire New York staff

Operations/Production Administrator

4/1987- 10/1988

. Conceived and implemented system for continuous taping of CNN to expedite

tape-request fulfillment.

. Off-line video editor

. Writer/editor of TBS sales promotional newsletter

EDUCATION

Yale University, Bachelor of Arts

Trinity High School

. Graduated with Academic Distinction, National Merit Scholarship Finalist.

. Varsity Basketball, Soccer (Captain)

CURRENT ACTIVITY

Member, Harlem Education Round Table

9/2002 - Present

. Working with New York City Schools Chancellor to establish charter school

prototype in city school district #5.

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