Marketing Manager

*** ****** ******, ***. **, Hoboken, NJ ***** ~ Phone 609-***-**** ~ E-mail

******.********@*****.***

Lauren L. Rogers

Summary

Organized, detail oriented legal marketing executive with strong writing

skills, a knack for creative thinking, graphic design ability and event

planning experience.

Education

Sept. 2004 - Aug. 2006 Jones International University

M.A. in Business Communications, Leadership and Influence specialization

. Magna Cum Laude

Sept. 1999 - May 2003 Rider University

Lawrenceville, NJ

B.A. in Journalism, Public Relations specialization, with Advertising minor

. Cum Laude

Employment

Feb. 2006 - Present Martin Clearwater & Bell LLP

New York, NY

Marketing Manager for a mid size medical malpractice defense litigation law

firm

. Responsible for the design, writing and editing of all Firm creative

materials, including brochures, newsletters, practice alerts,

advertisements, partner announcements, website content and

biographies.

. Responsible for the planning and implementation of all Firm events.

Responsibilities include, but are not limited to, invitation design,

response tracking, venue selection, contract negotiation, menu

planning, etc..

. Responsible for developing pitches, requests for proposals and

presentations for all practice areas

. Responsible for tracking and responding to all charitable event

invitations and ensuring the firm's participation at such events,

including research of potential events.

. Responsible for ensuring all attorneys are in compliance with state

CLE requirements, as well as ensuring that all programs presented

through the Accredited Provider status meet state standards.

. Responsible for compiling research on both competitors and new

clients.

. Responsible for creating, tracking and maintaining the Firm's

marketing budget.

Sept. 2005 - Feb. 2006 Sonnenschein Nath & Rosenthal LLP

Short Hills, NJ

Marketing and Events Coordinator - Venture Technology Group

. Responsible for coordinating all Venture Technology Group events,

including Venture Connection Roundtables (New Jersey & California),

CEO Boot Camps (New Jersey & California), Public Company Dinners (New

Jersey).

. Responsible for researching potential events as well as coordinating

events in New York, New Jersey and California.

. Responsible for the creation of all firm advertisements, including

those placed in The Deal, NJTech News, LifeSciTech, NJ Law Journal,

Tech Confidential.

May 2003 - Sept. 2005 Martin Clearwater & Bell LLP New

York, NY

Marketing Assistant for a mid size medical malpractice defense litigation

firm

. Responsible for the design and editing of all Firm creative materials,

including brochures, newsletters, practice alerts, advertisements,

partner announcements, website content and biographies.

. Responsible for assisting the Firm's Executive Director with planning

and implementation of Firm events.

. Responsible for assisting with response to RFPs.

. Responsible for tracking and responding to all charitable event

invitations and ensuring the firm's participation at such events,

including research of potential events.

Memberships

. 2003-Present, Member,: Legal Marketing Association, New York &

National Chapters

. 2000-Present, Member, Alpha Xi Delta Social Sorority (President 02-03,

VP of Public Relations 01-02)

Computer skills

Proficient in Quark, MS Word, WordPerfect, Excel, PowerPoint, Adobe Photo

Shop, iManage, FileSite, Access, Citrix, Web Content Management Systems.

Typing: 85/WPM

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