Data Design

PENG LIAN

Saratoga, CA *****

408-***-**** ********@*****.*** www.linkedin.com/in/penglian

DATA SCIENTIST

Extensive experience in statistical analyses, including eight years as a corporate economist for a Fortune-500

company mining market data and delivering insights critical for navigating through the decades-worst

recession. Seven years as a statistical modeling director developing sophisticated algor ithms that enabled

semiconductor design performance benchmarking and planning. Teaching and research experience at

leading universities. Exceptional skills in:

Data Mining Machine Learning

Time Series Analysis and Forecast Financial Modeling

Market and Competitive Analysis Leadership in Cross-Functional Teams

PROFESSIONAL EXPERIENCE:

AGILENT TECHNOLOGIES, Santa Clara, CA 2005-2013

Corporate Economist

Mined market data and provided executives insights critical for navigating through the decades-worst

recession; and institutionalized usage of leading business indicators in decision-making across the company.

Developed multivariate regression models incorporating macroeconomic and market indicators to

forecast revenue and new orders, as a triangulation to other bottom-up financial models.

Established time-series models to forecast underlying business trends and seasonality, using the

Hodrick-Prescott filter and ARIMA seasonal adjustment programs (such as Census Bureau’s X12).

Proactively identified, proliferated and institutionalized usage of leading business indicators in decision-

making across the company, by mentoring, training and supporting controllers & analysts.

Delivered timely supports to CFO, COO and other executives, by making calls on macro-environmental

turning points, and providing industry insights for decision-making, based on in-depth data analyses.

Published hundreds of economy and market reports for executives and GMs, benchmarking all business

groups against corresponding industries.

Published annually Economic and Market Outlook for corporate strategic planning review, by leading

and managing associates and coordinating with businesses.

Kept close track economic and market developments by attending and speaking at meetings held by

leading research organizations and trade groups, such as Stanford Institute of Economic Policy

Research, Oxford Economics, Economics Intelligence Unit, SIA, SEMI, and Churchill Club.

NUMETRICS MANAGEMENT SYSTEMS (NMS, acquired by McKinsey), Cupertino, CA 1998-2005

Director of Statistical Modeling (2000-2005)

Developed highly sophisticated algorithms for semiconductor design performance benchmarking and

planning through data mining and statistical analyses; and led testing and implementation of algorithms.

Developed NMS’ proprietary IC (integrated circuit) design complexity normalization algorithm, which

enabled the first IC design productivity benchmarking in the semiconductor industry. Managed software

engineers to implement and verify five generations of the algorithm.

Led field engineers and software engineers in preparing over 100 presentations to executives at more

than 30 leading semiconductor companies, showing clients their benchmarking and diagnostic results

that are critical for decision-making.

Architected and designed a comprehensive business case module to quantify expected lifetime volume

and profitability of IC projects and portfolios, incorporating market diffusion model, competitive market

share model, and cost models. The module has attracted wide usage in client companies.

Peng Lian 408-***-**** ********@*****.*** www.linkedin.com/in/penglian Page 2

NMS PROFESSIONAL EXPERIENCE (continued)

Business Consultant 1998-2000

Spearheaded one-year-long industry-wide semiconductor IP and Reuse market study.

Developed survey questionnaire, conducted over 100 interviews with managers and engineers, analyzed

and modeled data, and presented part of results to executives at leading semiconductor companies.

PREVIOUS CONSULTING EXPERIENCE

HELMER & ASSOCIATES, Los Altos, CA

Consultant

Developed business strategies and conducted competitive analyses for high-tech clients.

THE WORLD BANK, Hong Kong

Consultant

Investigated the relationship between country risks and foreign direct investment in emerging market

economies in general, and China in particular; and published results in a World Bank report.

PREVIOUS ACADEMIC EXPERIENCE

STANFORD UNIVERSITY, Palo Alto, CA

Visiting Fellow to Hoover Institution

CALIFORNIA INSTITUTE OF TECHNOLOGY, Pasadena, CA

Visiting Associate in Economics

CHINESE UNIVERSITY OF Hong Kong, Hong Kong

Assistant Professor

HARVARD UNIVERSITY, Cambridge, MA

Postdoctoral Fellow in Political Economy

SELECTED PUBLICATIONS

“General Equilibrium, Macroeconomics and Money in a Laboratory Experimental Environment” (with

Charles Plott, Caltech). Abstract Published as “Abstracts of the Marschak Colloquium at UCLA,”

Mathematical Social Sciences 21: 189-190. 1991.

“Love and Hate: State and Non-state Firms in Transition Economies” (with Shangjin Wei, Harvard

University). Center for Pacific Basin Monterey and Economic Study, Economic Research Department of

the Federal Reserve Bank of San Francisco, Pacific Basin Working Paper Series No. PB93-10, 1993.

“Sleeping with the Enemy: A Dynamic Model of Declining Political Commitment in State Socialism”

(with Victor Nee, Cornell Univ.). Theory and Society 23: 253-296. April 1994.

“General Equilibrium, Markets, Macroeconomics and Money in a Laboratory Experimental Environment”

(with Charles Plott, Caltech). Economic Theory 12(1): 21-75. 1998

“To Shock or Not to Shock: Economics and Political Economy of Large-Scale Reforms” (with Shangjin

Wei, Harvard University). Economics and Politics 10(2): 161-183. 1998.

“Decentralization and Coordination: China’s Credible Commitment to Preserve the Market under

Authoritarianism.” (with Shuhe Li). China Economic Review 10(2): 161-190. 1999.

“Governance and Investment: Why Can China Attract Large Scale FDI Despite Its Widespread

Corruption?” (with Shuhe Li). In World Bank (ed.) Corruption: The Boom and Bust of East Asia, 2001,

Ateneo de Manila University Press.

Peng Lian 408-***-**** ********@*****.*** www.linkedin.com/in/penglian Page 3

EDUCATION

Ph.D., Economics, CALIFORNIA INSTITUTE OF TECHNOLOGY, Pasadena, CA

M.S., Economics, CALIFORNIA INSTITUTE OF TECHNOLOGY, Pasadena, CA

M.A., Statistics, XIAMEN UNIVERSITY, Xiamen, China

B.S., Mathematics, XIAMEN UNIVERSITY, Xiamen, China

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