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Marketing Sales

Location:
New York, NY, 10001
Posted:
October 04, 2012

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Resume:

Antonio Ortiz Web Designer, ***-**A **th avenue, Queens, NY 11364, h ***************@*****.***, f 917-***-****, 2 www.aortiz.info

Software: Proficient in Adobe Creative Suite 4 - 6 (Bridge, Illustrator, Photoshop, InDesign, Fireworks, Dreamweaver, Flash), Coda, Sublime Text 2, Demandware, MAM Pro

Front End Development: HTML5/, (X)HTML, CSS, JavaScript, jQuery, jQuery Mobile, ActionScript 3.0

Platforms / OS: Mac OS, Windows XP / Vista

Worked History:

L’Oreal, E-commerce Developer/Graphic Designer, May 2012 - September 2012

• Designed and executed marketing e-mail campaigns.

• Worked extensively with the Demandware e-commerce platform

• Developed websites using standard compliant HTML and X-HTML and CSS

• Tested websites for cross browser compatibility

• Trained staff members on various web topics ((X)HTML, CSS etc.).

• Managed all pre-production adjustments and enhancements to images prior to launch

Chanel, Consultant/Graphic Designer, February 2011 - January 2012

• Reshaped and assembled layouts in respect to brand identity and continuity

• Aligned with international marketing division to translate campaigns into domestic strategies

• Assisted visual merchandising lead in reconfiguring sales collateral and promotional materials in respect to specific vendor store types

• Updated support collateral for in-store use

Limited Brands Inc. / Victoria’s Secret Beauty / La Senza, Consultant/Graphic Designer,

November 2006 - February 2009, September 2005 - December 2005, March 2011 - May 2011, November 2011 - Present

• Created and Illustrated 2D product library of entire beauty collection

• Collaborated with merchandising team to create in-house visual guide to assist store managers in display operations

• Photographed product for guide as per current season’s directive

• Retouched and applied color correction to images for use of current season’s catalogue

• Oversaw on-site installation of signage and collateral

Rafaella Sportswear, Web Designer August 2010 - October 2010

• Worked with back end developers to update website and drive brand identity and recognition; www.rafaellasportswear.com

• Created site designs to promote marketing initiatives and creative directives

• Managed and directed freelancers in regards to seasonal projects and strategies

• Generated new landing pages for multiple brands using Dreamweaver, XHTML, Photoshop, Illustrator and InDesign

• Reworked and adjusted images preceding website revisions

• Teamed with marketing to create and edit copy during seasonal campaigns

Kathy Van Zeeland Inc., Front End Developer August 2008 - March 2010

• Worked with web team to create site map

• Managed all updates and testing of three brand web sites; www.kvz.com, www.bmakowsky.com, www.tignanello.com

• Created site designs to keep with brand identity and maintain continuity

• Optimized and applied all pre-production work to images prior to upload

• Generated new landing pages for multiple brands using Flash & Dreamweaver

• Worked with Art Director and Designers to create quarterly look books for editorial distribution

• Monitored and released all prepress materials to printer for output

Nygård International, Associate Art Director, December 2005 - November 2006

• Directed and created all ads, direct mail, public relations vehicles and in-store sales collateral

• Redeveloped look for all brands in regards to advertising

• Assisted with marketing in conceiving photo shoot locations and themes

• Supervised junior designers with the creation of mechanicals and templates

• Managed pre-press production ranging from digital to offset printing

• Implemented use of interactive PDFs to communicate current seasons’ lines and current advertising

• Illustrated and comped projects from concepts to finished products

Polo Ralph Lauren, Senior Graphic Designer, November 2000 - August 2005

• Partnered with international division to translate domestic marketing materials

• Conceptualized ads, direct mail, public relations vehicles and in-store pieces

• Collaborated with production and marketing departments through all phases of each project in regards to timing, budget and objectives

• Assisted on photo shoots, edited and scanned film, and catalogued past seasons’ film for various brands

• Prepared mechanicals and retouched film and color proofs with production department under tight deadlines

Education Fashion Institute of Technology, BFA in Illustration New York, New York



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