Content Manager

Stacey Feintuch

** ********* ****; Township of Washington, NJ 07676

917-***-****; ********@***.***

EXPERIENCE

Health Monitor Network, Senior Digital Editor, Montvale, N.J. (6/2011-

*/****)

The company distributes magazines to 120,000 healthcare facilities

. Coordinated relaunch from wireframes to hundreds of story ideas to final

product of HealthMonitor.com, the publications' online component.

. Wrote, edited and uploaded original and magazine articles and slideshows

to site using Drupal and HTML. Worked with own freelancers to generate more

content.

. Made pieces SEO friendly and added in metainfo. Story topics included

cancers, chemo and diabetes.

. Monitored site's traffic using Google Analytics. Assessed keywords with

Google AdWords.

. Edited bimonthly general health newsletter sent to 40,000 readers.

. Launched and coordinated site's social media coverage on Facebook,

Twitter and YouTube, scheduled via HootSuite. Facebook followers reached

1,000 likes in 6 months and Twitter followers hit 250 in 6 months.

Dowden Custom Media, Senior Editor, Montvale, N.J. (8/2010-5/2011)

Now known as BlueSpire, they distribute magazines to hospitals nationwide

. Facilitated editorial process from planning stage to final product for

publications. Managed two employees.

. Edited content in Adobe InDesign.

Yodle, Online Content Manager, New York, N.Y. (8/2009-7/2010)

A local online marketing company

. Published, SEOed and added metainformation to 200 articles a month by

freelancers using WordPress and HTML. Topics ranged from spas to surgery.

Hired and supervised two employees.

. Assessed metrics with Google Analytics. Traffic doubled from program's

start.

About.com, Health Editor, New York, N.Y. (2/2007-7/2009)

Provides an online resource for quality information on array of topics

. Edited health content, with topics including cancers and breastfeeding.

. Oversaw 25 writers, providing strategy advice on content, SEO, metainfo

and metrics. Used proprietary CMS.

IVillage Parenting Network, Articles Editor, New York, N.Y. (9/2005-1/2007)

Distributed publications that reached 95% of all families with newborns

. Edited, wrote and assigned editorial content for four parenting-oriented

publications (including two 2006 launches).

. Conceptualized, edited and wrote monthly product-oriented email

newsletter sent to 400,000 subscribers; input it into CMS; coordinated

monthly giveaway.

. Hired and supervised intern.

Metro Newspaper Service, Associate Editor, New York, N.Y. (10/2002-8/2005)

Provides content for American and Canadian daily and weekly newspapers

. Wrote, edited and designed content. Topics included food, brides and

health.

. Supervised part-time employee.

Parents magazine, Assistant Editor, New York, N.Y. (8/2000-10/2002)

Mass circulation monthly magazine that focuses on parenting and pregnancy

. Wrote, edited and assigned two reader-based pages, table of contents and

safety pull-out card; oversaw technology and video-game coverage and

coordinated monthly sweepstakes.

SOFTWARE

Skilled in Drupal, WordPress, HTML and proprietary content management

systems; Adobe InDesign; Microsoft Office suite; Google Analytics; Google

AdWords; AP style; Mac and PC; HootSuite, Facebook, Twitter and YouTube

EDUCATION

S.I. Newhouse School of Public Communications, Syracuse University,

Syracuse, N.Y.; M.A. Magazine Journalism, 2000

The George Washington University, Washington, D.C.; B.A. Journalism, 1999

with Cum Laude status

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