ALI A. SOOBASHAH
**** ********** ****** ? High Point, North Carolina 27265 ? (336) 833-
**** (H) ? 336-***-**** (C)
**********@*****.***
PROFILE
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An experienced versatile, dynamic professional with proven success in Life
Cycle Product Management and Sales & Marketing. Passionate creator of
innovative ideas, strategies and campaigns with strong business acumen,
creativity, and sales & marketing expertise. Able to successfully research
and analyze situations, implement effective and creative problem-solving
measures to bring projects to completion within time and budget
constraints.
AREAS OF EXPERTISE
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Product Management, R&D & Manufacturing Innovative Product Development
Sales & Competitive Analysis & Market Research/Strategy Strategic
Business Planning & Development
Vendor & Customer Focused Management/Service Life Cycle Project & Program
Management
Cross-Functional Leadership Expense Control & Cost Containment
Maximize Sales & Profit Growth System/Process & Cycle Time Improvement
Customer & Management Presentations Problem Solving & Trouble Shooting
MS Office: Word, Excel, PowerPoint, Outlook Product Performance & Testing
Evaluation
PROFESSIONAL EXPERIENCE
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Product Consultant - C&S Contract, Inc., High Point, NC 02/2013 -
Present
. Consult on project management methodologies, project processes,
sales & marketing and best practices as required to successfully
complete different projects on schedule within budget
. Develop product management strategy and work with discipline lead
and project teams to execute on plans
Senior Project Manager - Lantal Textiles, Inc. Rural Hall, NC
2009 - 2013
. Managed multiple projects from concept through product life cycle
methodologies to successful launch to optimize profit and meet
marketing, financial and corporate growth objectives for aviation,
automotive, healthcare/hospitality markets
. Coordinated and led multi-functional activities in support of the
business through the cross functional team
. Conducted market research, sales analysis, customer support, and
timely deliveries with inventory control
. Interacted with internal/external business units, and clients to
support project objective and requirements
Design & Sales Manager - Lantal Textiles, Inc. Rural Hall, NC 2005 -
2008
. Managed and executed the development of innovative products from
inception to successful implementation for contract and home textile
markets
. Created new accounts and continued generating new businesses by
actively promoting sales opportunities, marketing objectives,
pricing strategies, and product development that maximized sales and
profit potential
. Developed and executed new program launches, include all marketing
collateral, advertising and sales promotion campaigns
. Led Sales presentations to customers base to ignite passion for the
brand and delivered customer focused product solutions through
increased design and brand recognition strategies
. Appraised key market trends and competitor strategies and activities
for business growth opportunities
Product Development Specialist - Burlington Industries, Inc., Greensboro,
NC 2002 - 2003
. Developed and coordinated textile products from conception within
merchandising plan, perceived price points, colorations, testing
standards, and finalization for the healthcare and contract markets
. Interacted with customers, international offices, and vendors to
create cost competitive products overseas
Quality Assurance/Technical Service Manager - Collins & Aikman Corp.,
Lowell, MA 1995 - 2001
. Managed and maintained the Quality Assurance and Product Improvement
system in compliance with ISO/QS 9001 standards for the automotive
industry
. Project leader and principal investigator in a variety of R&D,
design, manufacturing contracts involving applications of fabric and
textile defect analysis, root cause, troubleshooting and problem-
solving
. Handled customer requests, evaluate manufacturing processes,
implement product development and design of experiment protocols,
and provided leadership, mentor and technical guidelines to the team
. Coordinated research projects, wrote bulletins, digest articles and
technical papers for training/publications
. Visited clients, handled customer complaints, wrote reports, and
initiated actions to solve customer problems
. Maintained fabric certification status through test and design
requirements, standardized raw material, dyeing, and finishing
techniques, conducted quality training, and resolved supplier
related quality issues
Color Manager - Globe Dye Works Co., Philadelphia, PA 1994 - 1995
. Managed the dyeing & finishing operation, lab-dips, color matching
using spectrometer, dye/color formulation, and dyeing procedures for
fibers and yarns
Testing Laboratory Supervisor - International Fabricare Institute, Silver
Spring, MD 1993 - 1994
. Supervised the testing and laundering of healthcare, military, and
apparel textiles with regulatory compliance
. Coordinated research projects, and wrote reports, bulletins, digest
articles & technical papers for publications
. Marketed IFI Testing Lab, consulted with clients, and outlined
testing protocols for product evaluation
Product Development Engineer - Craftex Mills, Inc. of PA, Blue Bell, PA
1991 - 1993
. Developed innovative fabrics from initial concept, colorations, and
finalization for the upholstery markets
. Performed AATCC & ASTM test methods and flammability
test in compliance with FAA regulation for aviation
EDUCATION
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Philadelphia University, Philadelphia, PA; Bachelor of Science, Textile
Engineer/Design
Richmond International College of London, Richmond, UK; Bachelor of
Science, Business Administration