Project Manager Sales

JEFF SHAPIRO

** **** ***** • Bayonne, NJ *****

201-***-**** • *******@***.***

MARKETING MANAGEMENT

Marketing & Promotions Strategy • Special Events & Field Marketing

Energetic and idea-driven professional with proven success increasing visibility and profitability by creating and executing high-impact marketing and promotional campaigns. Accomplished career working with clients, agencies, and consumers to develop sweepstakes, contests, special events, Internet, and other forms of promotions that produce tangible, financial results. Passionate about meeting timelines and budgets while delivering superior quality, goal-focused initiatives.

CORE COMPETENCIES

Advertising & Sales Promotions

Trade Shows & Special Events

Interactive & Internet Campaigns

Project Management & Reporting Team Building & Leadership

Strategic Planning & Execution

Client & Vendor Relationships

Time & Resource Management

PROFESSIONAL EXPERIENCE

PROMOTIONS ETC. – Bayonne, NJ 2003-Present

Director Marketing Promotions

Pioneer, develop, and implement innovative promotions and marketing campaigns to boost profitability and market share for major clients. Interact directly with client decision makers to evaluate needs, present solutions, and establish project vision. Manage large-scale projects including budgets, timelines, vendors, and staffing resources.

Key Achievements:

Increased profitability for clients by designing and directing results-oriented initiatives, such as sweepstakes, games, contests, print campaigns, special events, and field marketing activities.

Accomplished an outstanding record for on-time and on-budget completion.

Led all phases of the client experience to determine specific requirements and maximize results and satisfaction.

EINSON FREEMAN – Paramus, NJ 1989-2002

Senior Project Manager

Spearheaded the design and execution of projects for major clients of this “Top 10” sales promotion agency. Championed dynamic marketing and promotional efforts that leveraged consumer trends to deliver superb return on investment (ROI). Directed consumer railroad and retail programs, sales force initiatives, online games, events, and other promotions. Controlled budgets and managed legal affairs.

Key Achievements:

Successfully launched 20-30 projects every year for 13 years, with budgets up to $1 million.

Managed promotional campaigns for major clients, such as Ameritrade, Amtrak, Ford Motor, IBM, MasterCard, Merck-Pfizer-Glaxo, Quaker State Motor Oil, and Sears-TJ Maxx.

Helped introduce Mastercard to supermarkets, establishing a lucrative revenue channel.

Thrived in a highly visible and versatile environment that required interaction with industry leaders, executive managers, and public speaking engagements.

Developed a worldwide network of contacts to improve accessibility of products and services; tracked the contact information of hundreds of vendors, plants, and factories in 10 countries.

Increased revenues for the agency by participating in new business proposals and presentations.

Earned a reputation for delivering unsurpassed results in an extremely fast-paced, deadline-driven atmosphere that required creativity, resourcefulness, and rapid decisions.

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Additional experience includes Director of Events and Fulfillment for American Consulting Corporation of New York, NY.

EDUCATION

Bachelor of Business Administration (BBA) in Marketing and Management

Pace University – New York, NY

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