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Digital Marketing Executive

Company:
RA consultancy
Location:
Chennai, Tamil Nadu, India
Posted:
January 08, 2021

Description:

Job description

ROLES AND RESPONSIBILITY:

Assist the team in the development of the overall digital marketing strategy

Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display)

Manage and maintain the companys owned media including websites, mobile apps, and email/CRM software

Manage the creation of relevant and engaging digital content for publishing onto various digital platforms

Manage social media marketing campaigns(facebook,twitter,etc)

Manage digital advertising campaigns (SEM, Display, Social, Programmatic)

Manage SEO campaigns

Set up conversion, pixel, and event tracking on the website and across various digital platforms

Conduct research on market trends, brands audiences and competitors, and end-to-end consumer journey to drive engagements and conversions

Analyze digital marketing analytics reports and share insights with the team to develop optimization plans

Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team

Should be strong in Data analysis & excellent communication skills

Must be very good at Digital Content creation

REQUIRED SKILLS:

Content Curation

Content Development

Content Marketing

Facebook Marketing

Google Ads

Social Media Advertising

EXPERIENCE AND QUALIFICATION:

Minimum 2 years of experience handling of all social media pages, google and has good understanding of SEO and CRM tools.

Any graduate with a certificate course in Digital Marketing is preferred.

RoleHead/VP/GM/ Mgr-Online/Digital Marketing

Industry TypeAccounting, Finance

Functional AreaMarketing, Advertising, MR, PR, Media Planning

Employment TypeFull Time, Permanent

Role CategorySenior Management

Education

UG :Any Graduate in Any Specialization, B.Sc in Computers

PG :Any Postgraduate in Any Specialization

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