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Field Sales Manager

Company:
Harley-Davidson
Location:
Torre Rinalda, Lecce, 73100, Italy
Posted:
September 04, 2026
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Description:

Auto req ID: 60291

Title: Field Sales Manager

Job Function: Sales

Location: Central or Southern Italy preferred

Company: Harley-Davidson Motor Company

Full or Part-Time: Full Time

In 1903, out of a small shed in Milwaukee, Wisconsin, four young men lit a cultural wildfire that would grow and spread across geographies and generations. Their innovation and imagination for what was possible on two wheels sparked a transportation revolution that would make Harley-Davidson the most recognizable motorcycle brand in the world. Today, we continue to define motorcycle culture, evoking soul-stirring emotion reflected in every product and experience we deliver - like we have for well over a century and will for generations to come. Are you ready to ride with us?

Job Summary

The Field Sales Manager will provide the core of the dealer network dedicated, in-field support focused on P&L and sales growth advisory to sustain and improve dealer and company performance. This role will be responsible for driving sales and profit at dealership to meet targets, grow ridership, and increase penetration with existing customers. Success in this role will be defined by your ability to forge relationships, credibility and influence that allow you to become a true consultant advising on sales, growth and profit opportunities as well as key areas for improvement. The field sales manager will develop thorough knowledge of a defined set of dealers and effectively collaborate to navigate changing market conditions, capitalize on opportunities, and continuously improve processes.

Job Responsibilities

In conjunction with the dealer, develop and gain buy in for strategic market plan, inclusive of attainment of retail targets, market reports, trending performance and market share. Plans will address growth opportunities and deficiencies

Understand drivers of growth and profit for Dealer and be able to apply leading practices to improve performance metrics

Conduct monthly vehicle forecasting and market plan reviews

Effectively solve problems for the Dealer by leveraging personal experience and knowledge or by identifying the right support link within the organization; identify and request Help Chain support as needed to help Dealers with performance, service, marketing, and operational issues

Analyze and review performance metrics at a regular cadence and work with Dealers to adjust as necessary

Develop training plan for Dealers in defined market and request support for instructor-led training

Enable two-way feedback loop between Dealer and Field Leadership to resolve issues and risks in a timely manner

Provide constructive feedback and play an influencer role to drive and sustain dealer performance

Act as product experts for H-D products (motorcycle, P&A, GM) and coordinate with Juneau retail managers to manage product line performance

Education Requirements

High School Diploma or Equivalent Required

Education Specifications

Bachelor’s degree preferred

Experience Requirements

Required

Typically requires a minimum of 8 years of related experience.

Requires a solid understanding of financial measures, forecasting and other analytical skills. Ability to demonstrate deep understanding of key financial drivers of Dealer's business, including what best in class numbers should look like

Demonstrated ability to meet or exceed aggressive sales performance targets and develop creative solutions to generate results

Retail expertise, negotiation and influencing skills and ability to communicate are essential to success

Excellent leadership, interpersonal and organizational skills

Up to 75% travel required

Must hold a valid driver’s license

We offer an inclusive compensation package for all salaried employees including, but not limited to, annual bonus programs, employee discounts on motorcycles and related products, general merchandise, and more. We welcome everybody to join our family and be united no matter who you are or where you come from. Learn more about Harley-Davidson (here).

Direct Reports: No

Travel Required: More than 75%

Visa Sponsorship: This position is not eligible for visa sponsorship or visa transfer

Relocation: This position is not eligible for relocation assistance

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