PR & Communications Manager

The Role

The PR & Communications Manager is a hands-on executor and emerging strategist who brings deep PR expertise to a portfolio of B2B client accounts. You'll lead day-to-day PR delivery — earned media, media relations, press releases, executive positioning, and thought leadership — while supporting our unique influencer and organic social programs. You'll work closely with the Head of PR & Communications and play a key role in raising the quality bar across the practice.

Key Responsibilities

Develop, refine, and present strategic communications plans aligned with business objectives

Execute integrated PR strategies for B2B clients across earned and owned channels, from media outreach and press releases to bylines, analyst briefings, and award submissions

Build and maintain strong media relationships across trade, business, and tech press relevant to our clients' ICPs

Craft compelling narratives and pitches that earn meaningful coverage in the publications that matter to B2B buyers

Support executive positioning programs including media training, thought leadership content, podcast placements, speaking opportunities, and bylined articles

Assist in influencer and practitioner briefing programs, including analyst relations and ICP-aligned creator partnerships

Contribute to organic social strategy and content as an extension of integrated communications programs, where relevant

Utilize media and social monitoring tools to track trends, identify emerging issues, and uncover opportunities.

Track, measure, and report on program performance against defined KPIs, tying PR activity to real business outcomes like share of voice and pipeline influence

Collaborate cross-functionally with other Directive service lines to ensure communications programs connect to broader client strategy

Contribute to new business proposals and client presentations as a subject matter expert

What You Offer / Qualifications

4–7 years of experience in PR and communications

Strong written and verbal communication skills with a flair for creativity

Agency experience required; B2B or B2B tech experience strongly preferred

Demonstrated track record of earning meaningful media coverage

Strong media relationships and the ability to build new ones quickly

Hands-on experience with executive thought leadership programs: bylines, podcasts, speaking, contributed content

Ability to translate complex B2B narratives into sharp, compelling pitches and stories

On the pulse of industry news and trends across media and social media

Comfort using AI tools to sharpen research, targeting, and workflows

Willingness to travel to visit clients on an as-needed basis

Continuously strengthen PR expertise through proactive independent learning

Bachelor's degree in public relations or communications preferred

What Success Looks Like

You embody our core values in every client and team interaction

You act quickly on media opportunities and breaking news opportunities

You consistently earn quality coverage and build media relationships that compound over time

Your clients renew because they trust you and see real results from communications investment

You contribute ideas and executional lift that make the whole practice better

You hit and exceed client goal attainment metrics and contribute to healthy client satisfaction scores

Work Environment Requirements

As a remote-first company, you’ll have the ability to work from your home office. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, Mexico, and the UK. For global locations, you must have established and current work authorization and permanently reside in that country.

This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to .