We're looking for a proactive and detail-oriented Link Building Specialist to join our growing SEO team. In this role, you'll help improve our online visibility by developing and executing ethical link acquisition strategies, building relationships with publishers, and identifying new partnership opportunities.
You'll work closely with the SEO and content teams to support organic growth through high-quality outreach campaigns and digital PR initiatives.
About the company
We are an online casino serving the Australian market, focused on delivering a secure and engaging gaming experience with a wide selection of slots, table games, and live dealer entertainment. Learn more about our platform at https://nationall-casino-aus.com/.
Key Responsibilities
Research relevant websites and identify outreach opportunities.
Build and maintain relationships with website owners, publishers, and bloggers.
Execute email outreach campaigns to secure high-quality backlinks.
Monitor backlink profiles and track campaign performance.
Collaborate with content writers to develop outreach-friendly content.
Analyse competitor backlink strategies and identify new opportunities.
Maintain accurate outreach records using spreadsheets or CRM tools.
Ensure all outreach activities align with SEO best practices.