Our client is an iGaming company that is growing. As part of the growth of its Limassol, Cyprus team, the company is seeking a hands-on Native Campaign Manager to plan, launch, and optimise high-performance native advertising campaigns across platforms such as Taboola, Outbrain, and MGID.
The Role:
The successful candidate will own the full campaign lifecycle from creative strategy and audience targeting to A/B testing landing pages and scaling winners. This is a performance-driven role for someone who is in the detail daily, optimising bids, testing headlines, and maximising ROI.
Key Responsibilities:
Plan, launch, manage, and optimise native advertising campaigns across Taboola, Outbrain, MGID, and other native platforms
Own full campaign P&L, managing budgets, pacing, CPA targets, and ROAS goals
Create and test multiple ad variations (headlines, thumbnails, descriptions) using a rigorous A/B testing methodology
Design, build, and A/B test landing pages and pre-sell/advertorial pages to maximise conversion
Develop and manage audience segmentation strategies using platform data, lookalikes, and retargeting
Monitor performance daily, identify trends, and implement rapid optimisations
Collaborate with the Content Writer on advertorial content and with designers on creative assets
Set up and manage tracking and attribution (UTMs, pixels, postback URLs) for accurate reporting
Produce regular performance reports with actionable insights for stakeholders
Stay on top of native advertising trends, platform updates, and competitor activity
Ensure all campaigns comply with platform policies and US regulatory requirements for the sweepstakes vertical
Your Profile:
2–3 years of hands-on experience managing native campaigns on Taboola and Outbrain (mandatory)
A proven track record running performance-based campaigns against strict CPA/ROAS targets
Strong experience A/B testing landing pages, pre-sell pages, and ad creatives
Proficiency with landing page builders and/or basic HTML/CSS for page creation
A solid understanding of conversion tracking, attribution models, and analytics tools (Google Analytics, platform pixels)
Experience managing significant monthly ad budgets ($50K+ preferred)
An analytical mindset, comfortable with data, pivot tables, and performance dashboards
Fluent written and spoken English
A self-starter who thrives in a fast-paced, results-oriented environment under remote management
Nice to Have:
Experience running native campaigns in iGaming, sweepstakes, finance, or health verticals
Familiarity with additional native platforms (Yahoo Gemini, LiveIntent, Nativo)
Experience with CRO tools (Unbounce, Instapage, VWO, Google Optimize)
A background in affiliate or performance marketing
Knowledge of US sweepstakes advertising compliance requirements
What's on Offer:
Competitive salary based on experience and market benchmarks (Annual Salary Range: EUR 30,000 - 48,000 gross)
A key role in a rapidly scaling company with a globally recognised product
Direct collaboration with senior leadership and exposure to strategic decision-making
Professional development opportunities and conference attendance
A tight-knit culture that values ownership, speed, and impact
If you are interested and meet the above requirements, APPLY via Emerald Zebra, visit the link!