HubSpot Analyst

Job Description

Who We Are

Located in Houston, Texas, Teachers of Tomorrow is the leading national alternative certification program (ACP) provider with plans of continued growth in 2026! Through quality instruction and unparalleled support – Teachers of Tomorrow provides the most effective preparation for educators to make a meaningful difference in the lives of their students.

At Teachers of Tomorrow, we believe in empowering the next generation of educators by providing the highest level of training, mentorship, and support. Our mission is to transform classrooms and communities through innovation, collaboration, and a deep commitment to teacher success.To find out more, visit

About the Position

Teachers of Tomorrow is seeking a HubSpot Analyst to oversee and optimize both Marketing Hub and Sales Hub across Teachers of Tomorrow, The Learning Liaisons, Simple K12, and #TEACH. This role is responsible for maintaining system accuracy, building workflows, managing integrations, supporting sales teams, enabling marketing automation, and improving the overall health and performance of our CRM and marketing automation ecosystem.

The HubSpot Analyst partners closely with Marketing, Sales, Digital and Product Strategy to ensure that data moves cleanly through the funnel, leads are routed properly, reporting is accurate, and the platform supports efficient, high quality interactions with prospective and current educators. This is a high impact role for someone who enjoys solving problems, organizing complex systems, and building scalable processes.

What You Will Do:

Key Responsibilities:

System Administration

Serve as the primary administrator for HubSpot Marketing Hub and Sales Hub across all brands

Maintain a clean, structured, and compliant CRM environment, including fields, properties, pipelines, lists, and permissions

Oversee database health, including contact quality, duplicate management, and lifecycle hygiene

Manage user roles, team permissions, and access for Marketing and Sales teams

Workflow and Automation Management

Build and maintain automated workflows for lead routing, scoring, nurturing, and sales handoff

Support lifecycle management from first touch to enrollment or purchase

Partner with Marketing on email automation, segmentation, and triggered campaigns

Collaborate with Sales leadership to automate tasks, notifications, and follow up sequences

Reporting and Analytics

Create and manage dashboards for Marketing and Sales teams, including funnel performance, conversion tracking, and revenue attribution

Build custom reports for leadership, Product Strategy, and cross functional teams

Diagnose reporting discrepancies and ensure consistency across platforms

Partner with Marketing Ops on attribution logic, tracking, and measurement frameworks

Integration and Technical Ownership

Manage integrations between HubSpot and external tools such as CRM, LMS platforms, ad platforms, call systems, and lead forms

Ensure data flows accurately from web properties, landing pages, ads, and third party tools

Conduct regular audits of integrations and troubleshoot technical issues

Partner with Digital and Performance Marketing to maintain pixel accuracy, UTMs, and conversion tracking

Sales Enablement and Support

Provide day to day support for enrollment teams, including pipeline setup, task automation, sequences, and deal flow improvements

Build and maintain templates, snippets, playbooks, and sales resources

Monitor sales activity trends and recommend process improvements

Train new sales team members on system usage and best practices

Marketing Enablement

Support campaign setup with smart lists, segmentation, event triggers, and UTM tracking

Maintain subscription types, email compliance, consent settings, and audience governance

Collaborate with Content and Creative to support email and landing page updates inside HubSpot

Optimization and Continuous Improvement

Proactively identify friction points across Marketing and Sales workflows

Recommend system enhancements that improve conversion and team efficiency

Stay informed on HubSpot updates and roll out new features that benefit the organization

Standardize documentation and maintain an internal knowledge base of processes

Act in accordance with Teachers of Tomorrow core values

Perform other duties as needed.

What We are Looking For

Required:

Bachelors’ degree in Marketing or related field required.

2-5 years of HubSpot administration experience in Marketing Hub and Sales Hub

Experience supporting both Marketing and Sales functions within the same environment Experience in education, membership, certification, or subscription driven organizations is a plus

Strong proficiency in workflows, pipelines, custom objects, integration management, and reporting

Familiarity with CRM hygiene best practices and lifecycle management

Strong analytical and problem solving skills with experience building dashboards and troubleshooting complex issues

Excellent communication skills with the ability to train teams and translate technical updates into simple direction Highly organized, process oriented, and comfortable managing multiple priorities

What We Offer

We understand that our people are the most important factor to our success. As a result, we value and invest in our people through:

Medical, Dental, and Vision plans

Employer paid STD and Basic Life/AD&D

Voluntary buy up LTD, Life Insurance, Critical Illness, Accident, and additional wellness options

401k Plan with Company Safe Harbor Matching

Flexible PTO Plan

12 paid holidays annually

Personal and Professional Development

Why This Role Matters?

At Teachers of Tomorrow, we are committed to addressing the teacher shortage crisis by preparing highly effective educators through innovative alternative certification pathways.

Teachers of Tomorrow and its affiliated brands support aspiring and current educators who want to grow, advance, and make a meaningful impact. The HubSpot Analyst ensures that every educator who interacts with Teachers of Tomorrow and its sister brands receives a seamless, personalized experiences supported by accurate data and efficient systems. The HubSpot Analyst keeps the CRM ecosystem clean, connected, and high performing so that Marketing and Sales teams can reach more future teachers, support their journey, and help them succeed.

Teachers of Tomorrow is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Full-time