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Digital Marketing Executive

Company:
Uniterrene Websoft Pvt Ltd
Location:
Kolkata, West Bengal, 700001, India
Posted:
November 18, 2016
Description:

* FRESHERS PLEASE DO NOT APPLY ***

Position : Digital Marketing Executive

No Of vacancy : 1

Experience Require : 2 - 8 years

Shift Timing : 10:30 am to 7:30 pm

Salary : Upto 20,000 in hand

Roles & Responsibilities :

Understand and develop strategies and activities to grow website traffic, Mobile App user acquisition and engagement in a profitable manner (Digital Marketing). Shape and manage digital strategies for the new initiatives of the brand. Develop key business requirements for feature development on the sites and work closely with designers and developers to implement. Identify relevant business models and work to build partnerships and relationships to grow revenues associated with the models.

Plan and Implement PPC/ROI campaigns, Email Marketing campaigns, social media optimisation.

Track, analyze and understand the implications of all the sites’ associated metrics.

T

o evaluate customer research, market conditions and competitor data, competitor strategies for SEO & ASO. Tracking conversion rates and suggesting the improvements to the website.

Drive Online Sales in third party sites like Flipkart, Snapdeal, etc.

Manage & lead a team of seven, comprising of content developers, content research and data mining executives and SEO, This includes developing and maintaining schedules, providing the final approval for various content, articles, social media content and creatives, validation and links, training and developing them on new technology, and developing their skills and accuracy on existing technology.

Produce Video and other branded content as and when required as per the marketing and communication objectives.

Research options and the best possible approach to new initiatives suggested by management, helping to establish a plan and process and procedure that yields the best possible end result.

Contact Person - paromita Ghosh (HR)=- 03340011264 / 9330604299

** FRESHERS PLEASE DO NOT APPLY ***