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Digital Marketing Manager

Company:
Dempsey Resource Management, Inc
Location:
Makati, National Capital Region, Philippines
Posted:
November 11, 2016
Description:

Responsibilities:

• Create programs that establish or reinforce partner enhancing activities (webinars, virtual town halls, hang-out sessions)

• Create strategy that increases our brand equity online and create a strong positive image around the brands

• Create Brand awareness

• Drive interest in our software services

• Drive relevant traffic to our sites

• Implement marketing automation programs that simulate care and reinforce our core values through the use of our technology or other technologies

• Create measurable improvements in lead sign-ups

• Improve base lead conversion

• Improve audience relevance

• Drive relevant traffic to our online properties through different online channels

• Conceptualize innovative programs that laser focus on our ideal target market demographic and get them engaged in the brand

• Partner with other institutions that help establish our leadership in the industry

• Recommend and project budgets for new programs that drive specific measurable results to our brands

• Create succession by coaching, training and mentoring contributors of the Marketing Team