Mike Baron

**** ***** ******

Wall, NJ, *****

Phone 732-***-**** E-mail zzpbvh@r.postjobfree.com

PROFESSIONAL SUMMARY

A sales and management professional with 20 years of career growth and achievement in sales and general management.

Background highlighted by a track record of consistent overachievement and major contributions to corporate revenue and profit growth.

Well-developed communication, managerial and organizational skills.

Profit minded while maintaining a people oriented perspective and delivering bottom line results.

AREAS OF EXPERTISE

Sales & Marketing Management General Management Forecasting

Strategic/Tactical Planning Major Account Development Recruiting

PROFESSIONAL BACKGROUND

ScerIS October 2007 – November 2009

Sudbury Massachusetts

Boutique Software Company

District Business Manager – Mid Atlantic

Recruited, developed and managed weekly business development activities for a virtual team of consisting of 5 business development executives in the Mid-Atlantic region of the US. Provided the planning and leadership necessary to mount an effective pursuit campaign aimed at capturing specific business opportunities with emphasis on net new customers. Developed a zero based territory into a pipeline of over 8 million dollars. Assessed the short and long term trends of the respective market place and advised ownership of specific actions to capitalize on these trends. Analyzed customer requirements, needs, and resources. Established goals and objectives within the assigned area of responsibility. Provided customer, competitor, and market intelligence relating to proposals being undertaken by the organization.

Customer centric solutions utilized business process management and optimization, enterprise content management, electronic records management, information organization and access, collaboration and work flow.

Ricoh June 2000-April 2007

West Caldwell, New Jersey

Global Fortune 500 Company; manufacturer of Imaging solutions, Networking input/output systems, Network system solutions, and SaaS document management solutions.

Regional / General Sales Manager - Manhattan, New York August 2004 – April 2007

Promoted and assigned to turn around Manhattan sales operations. Assessed the short and long term trends of the market place and advised executive leadership of specific actions to capitalize on these trends. Established goals and objectives within the assigned area of responsibility. Provided customer, competitor, and market intelligence relating to proposals and product development being undertaken by the organization. Responsible for facilities in the financial district and midtown. Account base included all commercial, government, national and global accounts. Teams consisted of 7 sales managers, 56 account executives, 8 administrative personnel and over an additional 100 dotted lined. This included 1 Japanese Team. Annual hardware revenue exceeded 25m with an additional 13m in services and supplies. Broke numerous sales records, consistent Quarterly Club winner. Turnover below industry standards.Staff development highlighted by 2 account executives promoted to sales managers and 1 sales manager promoted to general sales manager. Developed the largest contingent of Presidents Club winners of any region. Designed and built out raw space in new 711 3rd avenue facility. Directly responsible for all marketing efforts and programs.

Regional/General Sales Manager – Edison, New Jersey January 2001- July 2004

Promoted and assigned to turn around worst performing region in the tri state area. Region consisted of 13 counties in central and southern New Jersey. Responsible for facilities in Edison, Mount Laurel, Cranberry and Robbinsville. Teams consisted of 7 Managers, 42 account executives, 4 administrative personnel and another 50 dotted lined. Heavy emphasis on compensation plan drivers and individual development. Targeted recruitment of high performing managers and sales representatives.Turnover below industry standards. Initiated campaign aimed at capturing specific business opportunities with emphasis on strategic product placement and strategic accounts. Successfully merged 2 competing organizations (Savin & CQI) into organization and retained 100% of key personnel. Staff development highlighted by 2 account executives promoted to sales managers and 2 sales managers promoted to general sales managers. Finished 108% of plan with annual sales of over 8m. Broke numerous sales records, consistent Quarterly Club Winner, Branch Manager of the Year and Presidents Club. CIMC and CDIA+ Certifications.

Key Account Manager - Manhattan, New York June 2000- December 2000

Provided the planning and leadership necessary to mount an effective pursuit of retaining Ricoh key accounts and personnel after defection of branch management to a competitor. Campaign aimed at capturing specific business opportunities with emphasis on strategic product placement and strategic accounts. Initial team consisted of me and 1 key account executive. Recruited and developed 5 additional key account executives and significantly exceeded annual plan within 6 months. Secured 3.8m in sales and finished 279% of plan. Average sale price of $10,000. Broke numerous records and made Presidents Club. American Management Association National Account Management Certified.

Manhardt, Sharky & Gorman / Egan Financial May 1999 – May 2000

Cranford & Manasquan, NJ

Financial Planning Firm

Financial Advisor

Provided guidance and resources for owners of closely held private businesses. Services included succession and estate planning,trusts,group and individual insurance(Life,Health,and Disability),retirement planning(401k,403B,IRA),charitable giving, college saving, group benefits, cafeteria plans, and individual investments. Health and Life Insurance licenses in New York, New Jersey and Pennsylvannia.NASD series 6.

Business World Inc. September 1997 to December1998

Bridgewater, NJ

BTA Dealer – Office Automation Products- Authorized Sharp and Panasonic Dealer

Executive Vice President and General Manager

Provided overall responsibility for managing both the revenue and cost elements of the integration of American Digital and Business World. Profit & Loss (P&L) responsibility and oversight of the firm's marketing

and sales functions as well as the day-to-day operations of the combined venture. Responsible for facilities in Avon-By-The-Sea, Bridgewater and East Rutherford New Jersey. Created the largest independent dealer in the tri-state area. Panasonic Matsuba Kai Dealer.

American Digital,Inc. May 1991 to August 1997

Avon by the Sea, NJ

BTA Dealer – Office Automation Products- Authorized Panasonic Dealer

Founder, CEO and President

Provided overall responsibility for managing both the revenue and cost elements of American Digital. Profit & Loss (P&L) responsibility and oversight of the firm's marketing, sales and finance functions as well as the day-to-day operations.Grew organization to be in the top 6% of Panasonic Dealers nationally.

Copy Dynamics Inc. January 1988 to April 1991

Lakewood, NJ

BTA Dealer – Office Automation Products – Canon and Mita Dealer

Sales Representative / Sales Manager

100% Commission. Utilized consultative selling techniques to build implement and drive immediate sales and establish long-term relationships with accounts. Rookie Salesman of the year. Promoted to Sales Manager after first year. Mita MVP and Canon Golden Eagle.

REFERENCES AVAILABLE UPON REQUEST-VISIT PROFILE ON LINKEDIN.COM

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