Sales Manager
Resume:
JESSICA MAIN
*** **** ****** ~ Kitchener, Ontario, Canada N2G 1T9
***************@*****.***
--SALES ACCOUNT MANAGER--
QUALIFICATIONS PROFILE
Experienced, dynamic, self-motivated professional offering an extensive background in consultative sales and a passion for marketing. Committed to driving results, thinking outside the box that
approaches organizational development with innovative vision, high ethical standards, and unsurpassed strong work ethic in order to exceed expectations and surpass goals. Skilled at analyzing an
organization’s critical business requirements, identifying deficiencies and potential opportunities, and developing innovative and cost-effective solutions to enhance competitiveness and increase
revenue while improving service, customer loyalty, and company profitability. Accustomed to relating well with individuals at all levels and diverse cultures and backgrounds within a highly
stressful and challenging environment. Recognized for decisive leadership and professionalism, along with a positive, can-do attitude and commitment to excellence.
CORE STRENGTHS
- Sales and Marketing Campaigns
- Key Account Acquisition and Retention
- Strategic Planning and Implementation
- Training and Development
- Communication and Presentation
- Leadership and Team Building
- Client Relations Management
- New Business Development
- Solutions Selling and Incentives
- Deals Negotiation
PROFESSIONAL EXPERIENCE
RESEARCH IN MOTION (RIM) ~ WATERLOO, ON
Dealer Sales Manager 2011
Assumed full responsibility for the top 11 indirect retail accounts within the Baltimore, Washington region.
- Held accountable for BlackBerry sales, promotion, awareness and retention through key indirect retail partners; established sales and training programs to market BlackBerry products, and
executed loyalty and retention initiatives to maintain customer base.
- Encouraged and communicated with indirect retail partners on sales activities to recognize opportunities and customer requirements for the BlackBerry solution.
- Worked closely with marketing teams in developing sales programs, providing training and instruction to field teams as well as establishing and maintaining client relationships.
- Forged strong working relationships with all levels within accounts, including C-level, management, and frontline sales representatives and involved partners in proactive planning for the
business; assessed growth strategy, forecasts, purchase planning and promotional activities while assimilating RIM’s initiatives and product management.
- Served as primary point of contact for each account to develop business processes and provide centralized cross-functional support to each partner.
- Encouraged positioning of RIM products and services within account plans through product knowledge initiatives and other channel development activities.
Accomplishments:
- Successfully managed more than $3M direct revenue quarter-over-quarter (Q/Q).
- Remarkably boosted overall accessory sales by 25% through a partner-by-partner quota and the strategic creation of relevant programs.
- Gained recognition as 1 of only 5 account managers to exceed quota by more than 15% in first quarter of FY2012 within a team of 25, despite market conditions and drastic loss of market
share.
- Took active involvement in the continuous growth of 11 accounts Q/Q, meeting quota by a minimum of 80%, while having 7 accounts exceed more than 100% of quota in Q1 FY12.
Training Consultant 2008–2011
Provided solutions in performing extensive consultation with key carrier business stakeholders to determine, analyze, and recommend suitable and timely learning and development opportunities
associated with business and operational objectives.
- Worked with various carriers such as Sprint, Bell, Telus, and Virgin Mobile to comprehend and anticipate client needs in order to recommend, create and deliver effective training solutions.
- Worked closely with wide-ranging business units such as Bell Training Department, Bell Carrier Business Unit (CBU), Sales Enablement Team and Instructional Design (ID) Team to establish a
business-to-business (B2B) training program for Bell account executives which was rolled out to approximately 650 Bell sales representatives nationally delivered by both RIM and Bell
through instructor led training (ILT) sessions.
- Launched a variety of BlackBerry products such as: BlackBerry Enterprise Server Express, BlackBerry Enterprise Server 5.0, BlackBerry 6.0, BlackBerry Torch, as well as many applications
through the creation of custom training solutions for all B2B sales teams and all levels of support within aligned carrier partners.
- Instigated, planned and organized national corporate and product road shows.
Accomplishments:
- Successfully earned satisfaction score of at least 80% by designing, establishing and implementing over 500 training events across Canada and the USA.
- Conceptualized out of the box strategy in creating training solutions for key carrier customers resulted to more than $60K initial revenue earnings and $60K revenue collections.
- Utilized an innovative approach in the successful launch of the “Automatic Login” campaign which was initially rolled out to more than 7000 employees within the Sprint and Bell
organizations and then leveraged and utilized across multiple Carriers and distributed to over 40,000 sales and support representatives across North America.
PANDOR PRODUCTIONS ~ TORONTO, ON
Account Representative 2007–2008
Recruited into the Entertainment Department of the Sales and Marketing wing of this audiovisual production company to assist the growth of the entertainment business.
- Produced and distributed marketing materials through direct marketing campaigns to generate new business, while retaining previous clients.
- Established and executed external communications as well as external messaging programs, which included customer collateral and testimonials.
- Demonstrated expertise in distinguishing Pandor from the competition in the mind of the client.
- Managed entertainment sales, including business development, implementation and management of accounts, production planning and marketing assistance.
Accomplishments:
- Significantly boosted sales by more than 20% from the previous year, by organizing and scheduling 25 special events within the Entertainment Department.
- Successfully grew the Pandor Entertainment brand through marketing initiatives and internal awareness as well as developed, set and communicated operational standards.
INFIELD MARKETING GROUP ~ MISSISSAUGA, ON
Team Lead | Field Event Representative 2004–2007
Began as a field event representative and was quickly promoted to the team lead role for smaller campaigns which lead to the leadership role on the Volvo ski series. Provided expert oversight in
supervising 3 teams of 5 across the country executing a massive brand awareness campaign visiting more than 50 ski hills, developing and maintaining strong relationships with contacts onsite.
- Held accountable for motivating the entire team for over 6 months.
- Travelled with the team to various ski hills across Canada for 2 ski seasons to manage promotional events for InField Marketing Group's client, Volvo.
- Prepared and submitted weekly reports to the Director of the Series, maintaining coordination in establishing, organizing and launching the Volvo Ski Series program.
- Developed the Volvo Training Manual for staff.
Accomplishments:
- Successfully surpassed registration quotas for the 2006 and 2007 ski season by more than 30%; served as team lead of the Volvo Ski Series brand awareness campaign.
- Hired and recruited a team of 15 field representatives to manage more than 60 events across Canada, generating hundreds of thousands of impressions.
- Generated more than 50,000 impressions by facilitating more than 30 events throughout downtown Toronto in summer of 2003, from working on the Colgate Simply White Knight field event
campaign.
- Served as team lead for the Jif Peanut Butter field event campaign, executing more than 50 events throughout southwestern Ontario and generating more than 200,000 impressions in summer of
2005.
BRICK BREWING COMPANY ~ WATERLOO, ON
Special Event Manager | Hospitality Server 2004–2007
Promotional representative that promoted Brick products through various events in restaurants, bars, golf courses and multiple other venues across Waterloo Region.
- Forged participation in the 2nd largest Bavarian festival in the world, Kitchener-Waterloo Oktoberfest.
- Assumed full responsibility in maintaining, stocking and managing 3 bar locations within key Oktoberfest venues while organizing all marketing materials for advertising across 14 venues
involved in the festival.
- Educated the public on beer brewing process as well as differences between individual beers.
- Played an integral role for the Hospitality Team, providing evening tours to groups of 10–60 people and educating attendees on the brewing process along with different types of beers made.
EDUCATION
Coursework in Honours Arts and Business Program (2002 ~ 2007)
UNIVERSITY OF WATERLOO ~ WATERLOO, ON
Relevant Courses: Business, Management, Economics, Marketing, Ethics and Public Speaking
PROFESSIONAL TRAINING
Microsoft 2007 Excel and Word Courses
RIM Negotiation Course | Kepner-Tregoe Problem Solving and Decision Making
ACTIVITIES
Volunteer ~ Marketing and Family & Cultural Events Committee, Kitchener-Waterloo Oktoberfest (2008 ~ Present)
Volunteer ~ Ray of Hope Community Centre (2010 ~ Present)
Participant ~ Canadian Diabetes Association Toronto Team Relay (2011)
Participant ~ Heart and Stroke Foundation Row for Heart (2010)
Volunteer ~ Grand River Hospital Emergency Room (2010)
Participant ~ Toronto Half-Marathon (2009)
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