Director / Manager International

JULIO A. LORENZO

BUSINESS SUMMARY:

• Seeking a Director / Management level position with an established company that is looking

to start or expand their gross sales & profit revenues in the International markets.

• A strategic thinker that keeps the focus on the long-term objectives while simultaneously

delivering the short-term results.

• Transferable business skills spanning multiple industries and varied product lines.

• Fluent in Spanish, well versed in the Latin American business cultures.

• Experienced at multitasking; adapt at managing varied accounts across diverse markets.

• Accomplished in both plan development and plan execution.

PROFESSIONAL EXPERIENCE:

Commercial Director – Latin America / US

X-View USA, LLC ( www.x-viewusa.com )- Coral Springs, Florida; 2005 – Present

{Manufacturer and marketer of personal consumer electronics. Headquartered in South America.}

• Consulted on start-up investigations for new business.

• Aided new startup in establishments of initial operations in the US

• Achieved initial sale of new product line into Latin American market brokers.

• Directed the setup and management of an E-Bay store presence for the company.

• Managed direct staff of 4 sales & marketing associates.

• Achieved initial sell in of the new product line into electronic distributor levels in the US.

Commercial Accounts Director – Local Market

D. D. Lex, Inc. (www.fastframe.com ) - Pompano Beach, FL; 2003 – 2005

{Design & framing for corporate and home. Manufacture of custom picture frames.}

• Researched, established, set-up and helped run business for initial two years of operation.

• Designed and set up all sales & marketing promotional materials for the business.

• Opened & set up an average of 6 – 10 new accounts per month.

• Sold in and negotiated services for exclusive supplier to the CSAF for 2004 & 2005.

• Managed staff of 3 associates. Business structure was a franchise, co-owned with spouse.

Distributor Development Manager & Regional Sales Manager - Latin America Division

Nintendo of America (www.nintendo.com ) - Redmond, Washington; 2000 – 2003

{Developer and marketer of video game entertainment Software and Hardware.} (Position based in Florida satellite office)

• Negotiated distributor change transitions with out-going & in-coming distribution companies.

• Successfully established & trained new distribution organizations in Chile, Argentina, the Caribbean, Central America & Mexico. Reaching a peak +$100M revenue level in the region.

• Focus on distributor growth through training, planning-coaching & critical market assessments. Resulting in distribution channel expansions, upgraded retail positioning & territory extensions.

• Increased retail space in key countries through the design, development & execution of multiple merchandising initiatives. Directed simultaneous merchandising manufacturing in five markets.

• Achieved sales growth at the distributor & retailer level through comprehensive training on sales maximization, merchandising & market assessments.

• Managed direct staff of 2 Sales & marketing associates. Worked with distributor sales associates resulting in distribution channel expansions, upgraded retail positioning & increased revenue.

J. A. LORENZO Page 2

PROFESSIONAL EXPERIENCE - continued:

Regional Sales Manager / GM, Latin America Division

A. T. Cross Company ( www.cross.com ) – Lincoln, Rhode Island; 1996 – 2000

{Manufacturer and marketer of quality pens & writing instruments.} (Position based in Florida satellite office)

• P & L responsibilities for a budgeted $8 million sales revenue region, with an allocated

$1.4 million marketing, advertising and sales support budget.

• Averaged a sales record of 12% growth during first two years of operation.

• Established inaugural satellite sales office in Florida, for the Latin American Region.

• Managed direct staff of 3 sales & marketing associates, plus oversaw indirect staff of 4 export administration associates.

Regional Sales Manager, Latin America Division

Sony Electronics Incorporated ( www.sony.com )- Miami, Florida; 1995 – 1996

{Recording Media and Energy Group}

• Responsible for territory generating $40 million in annual sales revenue.

• Responsible for relations with US multinational accounts in Latin American markets (Sam’s, Wal-Mart, Walgreen’s, etc.).

• Accountable for development of sales and marketing programs with foreign based Sony affiliate sales companies in Latin America.

Business Travel Experience:

• Argentina, Aruba, Belize, Bolivia, Brazil, Chile, Colombia, Costa Rica, Dominican Republic,

Ecuador, El Salvador, Guatemala, Honduras, México, Nicaragua, Panamá, Paraguay, Perú,

Puerto Rico, Uruguay, Venezuela.

• China, Hong Kong, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand.

Germany, Spain.

Education:

• Montclair State University

Montclair, New Jersey

Business Administration, BS curriculum

Proficiencies:

• Bilingual (English / Spanish)

• Microsoft Office Applications for business & internet

• Certified Instructor for the Quality Initiative Training Systems:

Working & Quest in the Zenger Miller Quality Program

Contact this candidate